1) Streamline circulation. E-commerce does not need wholesalers, specialty stores and shopping malls, and customers order products directly from manufacturers through the network.
2) Save shopping time and increase customers' choices. E-commerce provides a wide range of choices for various consumer needs through the network, so that customers can buy satisfactory goods without leaving home.
3) accelerate the circulation of funds. The capital turnover in e-commerce does not need to be carried out between customers, wholesalers and shopping malls outside the bank, but directly in the internal account of the bank through the network, which greatly speeds up the capital turnover and reduces commercial disputes.
4) Strengthen communication between customers and manufacturers. Customers can explain their needs and order their favorite products through the network, while manufacturers can quickly understand the needs of users and avoid waste in production.
5) Stimulate the alliance and competition among enterprises. Enterprises can know the product performance, price, sales volume and other information of competitors through the network, thus promoting enterprises to carry out technological transformation and improve product competitiveness.
Understanding: My understanding is this: At present, in a simple and literal sense, e-commerce is a process of commercial and trade activities completed through electronic (Internet) tools. At present, the fields involved are not limited to the scope of trade, but also life and entertainment, information collection and so on.
To realize e-commerce behavior, three necessary conditions need to be established: first, the technical environment of software and hardware; The second is the payment link; The third is the logistics link.
In the whole circulation channel, including information flow, capital flow, logistics, people flow and so on. (called fourth-rate economy). Measuring the development space of an enterprise or individual is to examine the share, methods and ways of the fourth-rate economy you occupy. Make use of the three elements of e-commerce and connect with the fourth-rate economic channels reasonably to ensure greater value enhancement. Ali B2B occupies the information flow and is a professional representative. In addition, Alipay increased the capital flow and strengthened the integration of the two channels. As for logistics, it is established by integrating the resources of other logistics systems, and the flow of people is not specific at present (it may be related to the flow of people in the later Ali e-commerce certification or business friend exchanges). And e-Dragon and Ctrip. Com has seized the channels of information flow and people flow. The it industry is also developing rapidly.
However, e-commerce is a manifestation of the new economy after all. -So what is the new economy? The new economy is the stage when human society develops into the Internet economy. As far as industrial chain is concerned, it is the highest end of industrial chain development, and it has been sublimated on this Internet tool: it is a virtual social behavior form and a virtual world activity form corresponding to real world behavior. Its independence reflects sustained economic growth. Why? Because it is not affected by the cyclical laws of the traditional industrial chain economy. Not affected by it, on the one hand, because it occupies the highest end of the industrial chain and changes direction and mode quickly; On the other hand, it transcends time and space and changes the traditional economic forecasting model; Another point is that the main body of its own industrial chain has a large basic demand space, and its own industry has a growth mechanism and demand space (such as Microsoft. Brain resources and product achievements themselves form a development mechanism of repeated use and renewal, which has a huge demand for external resources and has no loss in itself.
Then, under the specific conditions of channel combination and e-commerce, we should maximize the benefits of enterprise e-commerce, or individuals should use e-commerce to realize their entrepreneurial dreams. In addition to understanding and making full use of the above points, it is also necessary to fully realize the structural system of combining reality with reality. In order to win a bigger market.
E-Dragon Network and Ctrip.com have already done this. They moved the physical operation of hotels around the world to the website, and integrated the three conditions of e-commerce and two economic flows (information flow and people flow) into the physical service. Virtual service, excessive to the actual carrier (called: three or four streams and two bodies). Such a platform entry point can win the attention of investors. It may be one of the reasons why they can go public before Ali.
What is Ali's body combination like? This needs to be studied.
We personally do e-commerce and are on the road to entrepreneurship. In the field of IT industry, what needs to be considered is how to give consideration to the comprehensive elements of "three, four, four and two" to make them more integrated, thus reflecting the space for future value enhancement.
Of course, everything needs people to operate and complete, and positioning and decision-making are the key to success. If the goal is accurate, it is half the battle. In the development trend of e-commerce, culture and knowledge will be integrated with network informatization to form a brand-new product, which permeates everyone, every enterprise and every family. What has changed is not only our way of working and living, but also our way of thinking and values.
Please correct me if there is anything wrong.