In the face of increasingly fierce market competition, Lansheng Group actively implements the work of "revitalizing enterprises through science and education" with brand building as one of the core elements, and regards independent brand building as a strategic long-term work. The group initially established an umbrella brand linkage development model with Lansheng corporate brand as the core, focusing on "Three Five", "Harvest", "Medicine", "Diamond" and "Advance", and other brands providing extensive product areas and cross-regional coverage support. A relatively perfect operating mechanism of mutual linkage, mutual support and * * * common development has been initially formed between enterprise brands and product brands.
Independent brand is the source of Lansheng's life and the core soul of Lansheng. Lansheng Group will take the promotion of national independent brands as its own responsibility, continue to carry forward Lansheng's pioneering and pioneering spirit, and build Lansheng Group into a group of product brands with certain influence in domestic and foreign markets, as well as an internationally renowned international business group with brand operation.