In order to expand and enhance the brand influence of "Walsh", the company invests millions of yuan in marketing every year, which is mainly used to design its own booths at domestic and foreign brand exhibitions and professional exhibitions, do market research overseas, and open model stores in specific markets. At the same time, in order to improve the enthusiasm of agents to sell "WORTH" brand, the company constantly gives them preferential policies: preferential purchase price, priority delivery time, flexible production arrangement, free samples and product catalogues, etc. The only requirement is that the qualification of exclusive agent is very strict: you must have a good business reputation, at least 2 years of experience in selling horticultural supplies, a mature sales network, good storage conditions, and the ability to turn the "WORTH" brand into a local chain store.
Now, from the initial several containers with brand shovels, forks and shovels to 2007, the total export sales reached170,000 US dollars, and the products were all over the United States, Japan, Australia, Canada, Finland, Russia and other places. Among them, the sales of its own brand-"Value" was 5.263 million US dollars, up 64.4% year-on-year.