Enterprise name: Zhejiang Busen Clothing Co., Ltd.
English name: M+
Chinese Name: Mingsi Brand Name: Mingsi
Mseries (M+ for short) was founded under the background of MOD fashion culture, and has always expressed respect for MOD culture. While maintaining the classic British style, it incorporates the popular fashion collocation concept mix &;; ? Match and deduce a new mix and match MOD style.
Urban handsome man has become the classic image of M+. Traditional classics, originality, freedom and strength have become the spiritual connotation advocated by M+.
Mseries brand of men's wear brand has three meanings: Mod,? Mix & match? Mod, the abbreviation of Modernist, originated in Britain in 1960s, and is full of elegant street culture in Britain. Mix and match of classic British academic style and modern rock style &; Collocation is the creativity of M+ and the art of life. Metrosexual (urban hipster) doesn't go with the flow, keeps himself and pays attention to appearance and quality of life.
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In the 1970s, Mod culture was still very hot. At that time, the actors in the film Quadrophenia, which paid tribute to Mod culture, all wore Fred Perry. Music celebrities such as the World Health Organization and Paul Weller are all supporters of Fred Perry, and even a group of Manchester supporters call themselves Perry Boys, which reflects their enthusiasm for Perry.
In the 1990s, the pop music war in the British music industry caused bands such as Fuzzy, Oasis and Ocean Colour Scene. And Perry Shirt has always been with them, whether shooting music videos or attending different occasions. Because Fred Perry is associated with many far-reaching British cultural movements, and these cultural influences? In the world, Fred Perry has become a worldwide craze.
Baidu encyclopedia -—MOD