20 12 12 1 in the afternoon, the person in charge of a five-star hotel near Shanghai Zhongshan Park received a phone call from Zhu Jun asking about the number of tables for the annual meeting, and the answer was 100 tables. After that, Zhu Jun arranged for someone to buy 100 apples and put one on each table.
At the beginning of the annual meeting in the evening, Zhu Jun made a routine speech. Finally, he took an apple out of his pocket and said, "Look, everyone, what is this?" Someone below replied that it was an apple. He took a bite and asked everyone, "What is this?"
"This is an apple with a bite, and it is the company with the highest market value in the world-Apple." Zhu Jun said, "Apple once fell from the peak, but with technology, hard work and confidence, and the return of their founder, it rose to a new height. So please join me and have a bite of the apple on the table. "
Zhu Jun's move is to hint to everyone that with his return from Shenhua, the transformation of the Nine Cities will be successful.
The latest news is that Ninetowns and ZTE set up a joint venture company, ZTE Ninetowns, and launched the smart home multimedia TV box "Funbox Lunch Box". The reason why Ninetowns chose to cooperate with ZTE is that they value each other's hardware technology, and the resources taken out by Ninetowns are more than five years' experience and talents in product development and platform operation in IPTV and other interactive TV services. When talking about the advantages of Jiucheng compared with LeTV and Xiaomi, Zhu Jun said: "They have no advantage, and we have no advantage." The good news is that Guangdong Radio and Television invested 654.38+02.5 million yuan in the box project and acquired 654.38+00% equity of ZTE Jiucheng. With financial support, Zhu Jun has greater confidence. "We have done a lot of hardware planning. We want to be smart devices, TVs, and mobile phones, and we will gradually let everyone access them. "
Zhu Jun in transition
On the road of transformation, games will still be the main business of Nine Cities. In recent years, Zhu Jun often travels to the United States for Waterfall, a game that Zhu Jun hopes to replace World of Warcraft.
Firefall Waterfall was developed by Red 5 Company, which is controlled by Jiucheng, and the investment has exceeded 6543.8 USD+500 million. 20 1 1, Ninetowns sold the exclusive operation rights of the game in Southeast Asia and Taiwan Province Province to Garena Online at a high price of 23 million US dollars. In 20 13, Firefall Waterfall began to be publicly tested in North America and Europe. 2065438+August 2004, Red 5 Studio, a subsidiary of Ninth City, reached an agreement with System Forest Company for US$ 6,543.86 billion, and the latter won the exclusive distribution and operation right of Flame Mountain, an online game of Ninth City, in China in the next five years. System Link is a joint venture between Jiucheng and Qihoo 360 (Nasdaq: Qihu). The prospect of the game's return can be seen.
Zhu Jun saw himself.
"I will build a brand with a brand. In the Internet age, Ma Yun, Zhang Chaoyang, Lei Jun and others are all like this. " "World of Warcraft" and Shenhua, no matter whether they are done well or not, are all made by me. Shenhua used to be confined to Shanghai, but it was only after Zhu Jun did it that it became popular all over the country. "-this is Zhu Jun's self-report in an interview with the media.
When asked which product will be the next brand after World of Warcraft and Shenhua, Zhu Jun asked the reporter: "What do you think it will be?"
Then he pointed his finger at himself.