Ma Yun's Entrepreneurship

Ma Yun's Successful Course: 1995. In March, Ma Yun resigned from his job as a university teacher and raised enough funds for starting a business. In April of the same year, Hangzhou Haibo Computer Service Co., Ltd., the first Internet commerce company in China, was formally established. Company A has only three employees, namely Ma Yun, Ma Yun's wife and He. It takes a lot of courage for Ma Yun to start a business. On the one hand, he borrowed money to start from scratch, on the other hand, he resigned from his golden rice bowl. Not to mention that in that poor era, even now, few people dared to do so. ? In May, 1995, China Yellow Pages under Haibo Company was officially launched. Its main business is to provide web information display services for enterprises, similar to the current enterprise official website. It is worth mentioning that China will be online for three months. It can be seen that Ma Yun made full use of the relevant information he had and seized the business opportunity. In fact, whether you are looking for a project or running a company, you should always pay attention to all kinds of cutting-edge information, because there are various valuable things such as business opportunities, trends and markets hidden in the information. ? In the next few months, Haibo Company developed fairly well. Until March 1996, Hangzhou Telecom Company began to provide the same service as China Yellow Pages, which made Haibo Company face stronger competition. In this unfavorable situation, after careful consideration, Ma Yun decided to merge with Hangzhou Telecom. After the merger, Ma Yun holds 30% of the shares of the new company. The purpose of enterprise management is to make profits. When you can't compete with your opponent, you don't have to break the net and turn your opponent into one of your own. This is a wise move. ? From 65438 to 0997, the Ministry of Foreign Trade and Economic Cooperation of China invited Ma Yun to Beijing to set up China International Electronic Commerce Center, which was another key choice Ma Yun faced in his life. He finally chose to give up China Yellow Pages, sell his shares to the company cheaply, and left Hangzhou for Beijing with hundreds of thousands. In the next two years, Ma Yun's team developed a number of large-scale websites, including official website of the Ministry of Foreign Trade and Economic Cooperation of China, online China Commodity Exchange Market, online China Technology Export Fair, online China Merchants Fair, online Canton Fair and so on. ? However, diving can't hold dragons after all. 1In March, 999, Ma Yun, who worked hard in the Internet industry for four years, found new and greater opportunities, so he resolutely resigned from public office and left Beijing with his team to return to Hangzhou. In Hangzhou, Ma Yun and his team members who were later called "Eighteen Arhats" started a new round of entrepreneurship, that is, developing Alibaba's website. At this point, "Alibaba", the cause that made Ma Yun's brilliant life, entered people's field of vision for the first time. The reason for Ma Yun's success is that judging from the process of Ma Yun's founding Alibaba, he did not suddenly think of creating Alibaba's wholesale website. Before that, he had gone through several tortuous entrepreneurial processes. With the development of the times and working on the Internet for a long time, Ma Yun's pattern is getting bigger and bigger. In the process of hard work, new opportunities are constantly emerging, and he is good at grasping opportunities and making key choices again and again. This is the process of his growth and his growing strength. All this is obviously not a fluke, but the result of continuous down-to-earth efforts.