The group owns many subsidiaries such as Shengtai Group Co., Ltd., Shengtai Group Shenghua Inner Tube Factory, Shengtai Group Tire Steel Wire Factory, Shengtai Qingdao International Trade Company, Shandong Detong Wheel Co., Ltd., Shandong Daxing Steel Cord Co., Ltd., Shandong Liansheng Film and Television Industry Co., Ltd., International Arc Shengtai Co., Ltd., Haopu New Materials Co., Ltd., etc., with more than 4,000 employees and 860 engineers and technicians, covering an area of more than 800,000 square meters and total assets of 4 billion yuan. Now it has an annual production capacity of 3 million sets of all-steel radial tires, 6 million sets of high-performance semi-steel radial tires and 2 million sets of wheels.
Since 2002, the Group has always adhered to the business philosophy of "market-oriented, customer-oriented, quality-oriented, and win-win", closely focusing on the enterprise development idea of "becoming stronger first, then becoming bigger". Grasping the quality and market, constantly pioneering and innovating, and forging ahead, the enterprise has made great progress. The products of the Group have successively passed many certifications, such as DOT certification in the United States, ECE certification in Europe, INMETRO certification in Brazil, national compulsory product certification (3C certification), EU noise plus wetland certification, EU REACH certification, GCC certification and so on. Under the guidance of the management policy of "people-oriented, scientific management, pragmatic and efficient, standardized operation", the enterprise successfully passed the ISO 16949 quality management system certification, ISO 1400 1 environmental management system certification, OHSAS 1800 1 occupation.
After ten years' development, Shengtai Group has established more than 130 sales outlets nationwide, forming a nationwide sales service network. In addition to meeting domestic demand, products are also exported to more than 30 countries and regions such as the United States, Canada, the Middle East and Southeast Asia. At present, it owns the first China well-known trademark "3A" in Dongying tire industry. "3A" brand tire and "Dolphin" brand bead wire were rated as "Shandong famous brand products", and "3A" brand was rated as Shandong famous export brand.
In order to further enhance the strength of the enterprise, the Group adjusted its development structure and took a diversified development path. From the perspective of sustainable development strategy, we should establish the strategic goal of "vertical development as the mainstay and horizontal development as the supplement", that is, tire industry as the mainstay and diversified development as the supplement. 20 1 1 ARC Shengtai International Co., Ltd. was jointly established with ARC Aerospace Industry Co., Ltd. Operating aircraft parts supply and sales and aviation renewable resources recovery, becoming the first company in China to operate dismantling aircraft recovery projects in the United States; In the same year, a joint venture with Jiangsu Daxing Steel Cord Co., Ltd. was established to build a steel cord project with an annual output of 200,000 tons of radial tires, covering an area of 800 mu, with a planned investment of 2 billion yuan, which will provide more than 2,500 jobs for the society after it is put into production. Cooperate with Shandong Film and Television Group to establish Shandong Liansheng Film and Television Industry Co., Ltd. to build a national Shandong Film and Television Culture Industrial Park.
"China Twelfth Five-Year Plan, Shengtai will exceed 10 billion yuan" is a beautiful vision for Shengtai people described by Song Shide, chairman of Shengtai Group. In the future, Shengtai people will continue to take the revitalization of the national tire industry as their own responsibility, constantly seize the opportunity, create a new chapter in history, and strive to build Shengtai Group into a world-renowned brand enterprise.