In 2005, Mao Ye Group began to acquire the equity of Shang Cheng Group at a high price. Shang Cheng Group's retail stores in Sichuan have outstanding regional advantages, with soil reserves reaching more than 300 mu. With the help of Shang Cheng Group, Huang Maoru successfully copied the model of "business+real estate" to the western commercial centers.
However, Shang Cheng Group's long-term losses have given Huang Maoru more plans. At the same time, the assets reorganization at the level of Mao Ye Group also started simultaneously, and two main businesses were split: commercial real estate and department store assets. After a series of reorganization, the assets of Mao Ye Department Store became independent, forming a complete and independent shareholding structure.
In 2008, Mao Ye Group packaged all department store assets and went to Hong Kong for IPO. Despite the delay in listing, on May 5, Maoye International finally successfully listed in Hong Kong, raising HK$ 2.5 billion.
Many people in the securities industry are full of praise for the listing of Huang Mao's packaging assets: "If Mao Ye Group realizes the overall listing by injecting assets into Shang Cheng Group, at most, the rise of st Shang Cheng's share price will bring value-added. However, through the overall packaging of IPO in Hong Kong, not only the overall listing can be achieved, but also the assets of ST Shang Cheng can be re-financed. It can be seen that Huang Maoru has quite a means of capital operation. "
The two wagons are neck and neck, and Huang Maoru's assets have expanded rapidly, and at the same time, it has squeezed into the list of the four richest people.
Since then, Huang Maoru has accelerated the pace of replication. In 2008, from June 65438+1October 65438+1October 6 to June 65438+1October 3, Huang Maoru was called "M&A madman" in less than 20 days.
Like Shang Cheng Group, these enterprises have good commercial real estate resources. However, the industry and investors questioned Huang Maoru's crazy M&A, and Maoye International's share price continued to fall.
In 2009, after nearly four years in charge of Shang Cheng Group, Huang Maoru suddenly resigned as the chairman of Shang Cheng Group. Some insiders speculate that this is probably closely related to Mao Ye's wanton placard. But in any case, the entry of Huang Maoru can be said to have completely changed Shang Cheng Group, and Shang Cheng Group has also become one of the leaders in the department store retail industry in Southwest China.