Legal basis: Implementation Measures for the Administration of Enterprise Name Registration Article 26 If an enterprise changes its name, it shall apply to its registration authority for registration of change.
Where the name of the enterprise applying for change is under the jurisdiction of the registration authority, the registration authority shall directly handle the registration of change. If the original name of an enterprise is approved by other administrative departments for industry and commerce, the registration authority shall, within 30 days from the date of approving the change registration, send the relevant registration materials to the administrative department for industry and commerce that approved the original name for the record.
If an enterprise applies for changing its name, which is not under the jurisdiction of the registration authority, it shall be handled in accordance with the provisions of Article 27 of these Measures.
Within 30 days from the date of approval of the enterprise name change registration, the enterprise shall apply for the registration of the name change of its branch.