Brief introduction of TSL in Xie Ruilin

Xie Ruilin Jewelry (International) Co., Ltd. ("TSL" or "Group") is a famous jewelry group in Asia, mainly engaged in jewelry design, retail, export and manufacturing, and it is the first Hong Kong-funded jewelry brand in China to enter the mainland market.

company profile

TSL | Xie Ruilin was established in 197 1 and listed on The Stock Exchange of Hong Kong Limited on 1987.

At present, the Group has more than 200 branches and sales points in several major Asian cities, including Beijing, Shanghai, Guangzhou, Hong Kong, Macau and Kuala Lumpur. In addition, the Group's export business has diversified customer networks in Europe and the United States.

The Group has been committed to improving the market coverage in China, and has developed more than 20 new concept jewelry chain stores in China with the brand of "Xie Ruilin │Saxx" and the theme of modern jazz. "Xie Ruilin │Saxx" carefully provides customers with high-quality products and services to meet the needs of young fashion-seeking consumers in the Mainland.

Deep service culture is deeply rooted in TSL. The Group's Hong Kong Retail Department has won the title of "Best Service Retailer" and "Best Service Retailer of Watch and Jewellery Group" for many times in the "Mystery Customer Program" organized by the Hong Kong Retail Management Association. At the same time, TSL Group and its employees have been awarded "Outstanding Service Award" and "Best Service Team Award-Gold Award" by Hong Kong Retail Management Association for many years.

TSL | Xie Ruilin's innovative product design and development has been highly praised by the industry and customers. Its diamond Shi Nuobi won the Guinness Book of World Records in 2009 as "the most expensive snoopy collection". In addition, the Group has won numerous awards and excellent prizes in different jewelry design competitions, including the grand prize and the science and technology prize in the most influential 1 1 Hong Kong jewelry design competition organized by the Hong Kong Trade Development Council.

Today, TSL | Xie Ruilin has become one of the largest fashion jewelry retailers and manufacturers in Asia. "Extraordinary craftsmanship, trend deduction"

For a long time, TSL | Xie Ruilin has been striving for perfection in product technology, constantly committed to bringing leading jewelry products with its own extraordinary production technology, and insisted on embodying its brand concept of "interpretation of extraordinary scientific and technological trends" in every product, thus gaining high recognition from the industry and consumers.

Craftsman of love

While adhering to the brand concept of "extraordinary craftsmanship and trend interpretation", TSL | Xie Ruilin hopes to make the brand concept more emotional and more emotional with the media and consumers. 2012165438+10, TSL | Xie Ruilin launched a brand-new brand concept of "craftsman of love", expressing the brand's insistence on jewelry quality, technology, design and service, which represents a true emotion, and through our craftsmen, this commitment will be turned into jewelry with unique design. You can realize that you found not only jewelry in TSL | Xie Ruilin, but also the love contained in jewelry.