According to the ranking 123.com, LeTV ranks fifth among the top ten brands of video network in 2024. LeTV E-commerce (Beijing) Co., Ltd. (hereinafter referred to as LeTV Mall) is a global eco-e-commerce platform created by LeTV Holdings (Beijing) Co., Ltd. based on the vertical integration of "platform+content+terminal+application". Letv Mall created the era of e-commerce 3.0 and led the e-commerce industry into the ecological era. LeTV Mall not only has the natural advantage of acquiring ecological users, but also has strong user conversion ability. It can effectively achieve online and offline user coverage, provide offline experience, online purchase and scene-based one-stop shopping experience, and effectively meet user needs. Therefore, LeTV belongs to a high-end brand.