Beichen, meaning North Star. The Great Wall stands for China, and its shape takes the shape of the prefix "n" of the English word NORTH, indicating that Beichen Group is located in the north of Beijing, China. May Beichen Group, located in the north of China, shine among the corporate stars like Polaris.
Beichen logo consists of the emblem of Beichen and the abbreviation of Beichen Group in Chinese and English. The standard colors of Beichen logo are white and Beichen blue (Beichen blue: blue C 100%, red M70%, yellow Y30% and black K0%).