First, the core values: loyalty, stability and far-reaching.
(explanation: the goal is that profit is not a secret, but the premise of profit is "faith, justice and morality." The benefits of a company and its customers are the same, which are reflected in others, in society and in business, that is, in accordance with laws, regulations and values. Pay attention to a steady and enterprising business style and pursue a lasting foundation. )
Second, the service concept: customer first, customers are the source of value creation.
Third, the purpose of the enterprise: honesty, innovation, stability and success.
Fourth, the concept of talent: have both ability and political integrity, take morality as the foundation, pay attention to performance, so that every ordinary person can do extraordinary things.
Verb (abbreviation of verb) risk concept: breaking the rules is risk. Without rules, there would be no Fiona Fang.
6. Business philosophy: responsibility, brand and * * * win-win. Take "risk control and high return" as our responsibility, and create wealth with our partners with an open mind.
Seven, team style: seeking truth from facts, efficient and pragmatic, resolute and decisive, unity and cooperation.
Development goal: To build Guo Kai into a complete platform and a well-known investment management company in China by using advanced investment concepts and management tools.