Paul & Joe is a rare French brand that started with men's wear. 1995, she established her personal brand Paul &；; Joe, named after his two sons, initially launched only the men's collection, and a year later joined the women's collection.
Paul & Joe has a strong French flavor, designed to cater to himself, reflecting happiness, lightness, boldness, taste, elegance and firmness. The retro design makes people seem to have returned to childhood.
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Brand profile:
Brand founder SophieAlbou grew up in Sentier, a clothing wholesale center in Paris. 16 years old, she joined the company of AzzedineAlaia, a fashion master, and returned to her parents' T-shirt brand LeGarage as a designer in 1988.
Although PJ is a French brand, her home design is very Japanese, which conforms to the oriental aesthetic standards, so it was first sold in Japan and won the love of Japanese MM and GG.
Paul & Joe Makeup (Paul &; Joe Beaute) takes the chrysanthemum pattern as the design blueprint, constantly uses different kinds of chrysanthemums to make changes in packaging design, and even adds chrysanthemum essence such as marigold and sunflower to make cosmetics have skin care ingredients at the same time.
Although Paul & Joe is a French brand, it has a strong Japanese flavor, so Paul &; Joe makeup (Paul &; Joe Beaute) first chose to launch in Japan. With Paul &; Joe makeup (Paul &; Joe Beaute's exquisite limited packaging immediately monopolized the hearts of many Asian girls. It should not be underestimated that the cosmetics market has gained a firm foothold in just a few years.
Paul & Joe Makeup (Paul &; Joe Beaute officially entered Hong Kong in autumn and winter of 2002.
Baidu Encyclopedia-Paul &; Joe (name)