Wumart Holding Group Co., Ltd.' s own brand
On 200 1, Wumart General Supermarket Company established its own brand R&D department, becoming one of the earliest retailers in China to develop and sell their own brands. On June 5438+00, 2005, Wumart Commercial Group integrated the strengths of various companies and established the private brand department of Wumart Commodity Center to manage the planning, design, development, quality control and sales of the group's private brands in a unified way. On June 5438+02, 2005, Wumart's own brand "Save Your Province" went on the market, which shocked the market with ultra-low price. Get favorable comments from customers. In May 2006, all the original Wumart brand products were delisted, which indicated that Wumart's own brand entered a new stage of development. In August 2006, Wumart's own brand "East Spinning and West Weaving" was launched. In June 2006, Wumart's own brand "Good Food" was grandly listed. In June 2006, the brand "Youyi", which represents the technological content of Wumart, was listed.