Which country's brand is Roewe?
Roewe is a brand of British Rover Motor Company, which was acquired by SAIC. In the past, the Chinese translation was called "Rover", but now it is officially called "Roewe" after being made in China. British Land Rover, a brand from Britain, only attracted the attention of China people after the news of its "marriage" with SAIC. Although it is an old British automobile manufacturer, before that, this brand was a household name in China, and people only saw its elegance in British and Western European film and television works. Nowadays, more and more famous foreign automobile brands are marching into China, and Rover started its trip to China at this critical moment, and its partner is SAIC. ROVER's logo is shield-shaped with the English word "Rover" in the middle. The rich European classical aristocratic style floats everywhere in this retro logo, which is easily reminiscent of European medieval knights and their family emblems. The word "rover", in English, contains the meaning of wanderer and navigator, and the main body is the bow symbol of pirates that wanderer is proud of. It is said that this sign has been placed in the front center of the rover since 1902. Rover 75 (the prototype of Roewe 750, the same below) is a classic of Rover. The front edge of its hood gently covers four independent oval headlights, which is not domineering at all, but quite intimidating. Perhaps this is the charm of traditional aristocrats. Moreover, it is equipped with top-class Bi-Xenon headlights, which have accurate beam, will not produce unnecessary glare, and will not cause interference to oncoming drivers, which improves the brightness compared with traditional headlights. Look carefully, the body lines are smooth and elegant, and the thick and round body doesn't look bloated. Instead, I feel balanced, steady and imposing. From front to back, every design element embodies excellent quality and unparalleled comfort. The chrome-plated outer decorative strip with moderate thickness and beautiful radian is the finishing touch of the whole vehicle design. The very tense side of the car body is outlined between the waistline that blends with the door handle and silver decoration. Standing in the distance, the front door line of Land Rover is upright from top to bottom, which is very elegant and rigorous as an English gentleman to some extent. When you open the car door, Rover 75 has a luxurious interior that matches its luxurious appearance. On the light beige leather seat, there is a black edge, which is rare in modern cars. The leather material of the seat is all hand-sewn with high-grade leather, showing luxury. The back of the front seat is concave, and the double reinforcement design provides good comfort and support. The luxurious interior details are very thoughtful, just like the luxury enjoyment of a big English house. The dashboard of Rover 75 will make you realize that this is a real luxury car: from the ivory speedometer and retro clock to the luxurious mahogany dashboard, it has a strong classical charm and a strong historical and traditional style, and the interior design style can still reflect its origin. In terms of equipment, Rover 75 is equipped with 8 airbags, ABS+EBD, electric sunroof, doors and windows, double air conditioners and electric Hou Lian. There are also six CD stereos and smart wipers in the car, and the air conditioning system in the car provides passengers with super cooling and heating functions. The electric front seat has the function of electric adjustment and memory of three sets of data, and the double odor filter can prevent the invasion of dust, pollen and harmful gases. Rover was once a private car authorized by the Queen of England and the Prince of Wales. It has always been loved by the queen and members of the royal family, which made it once a classic car popular in the upper class of Europe. Since it has such a high prestige, its comfort and safety must not be ignored. The front suspension system of Land Rover adopts McPherson independent suspension system, and the rear suspension adopts innovative Z-axis suspension system. In order to ensure the ride comfort and cornering stability, spiral springs and inflatable shock absorbers are adopted at the front and rear, and anti-roll stabilizer bars are installed at the same time to gently filter the vibration, so as to ensure that the rear wheels have good cornering tracking while riding comfortably. In addition, the rover strictly protects the personal safety of every passenger in the car. 8 airbag configuration and various electronic control devices for vehicle safety, including ETC (electronic traction control), ABS+EBD, etc. In addition, it has many safety protection functions. For example, in the event of a collision, a solid body will become the first line of defense to protect passengers; In addition to airbags, specially reinforced seat belts will also play a role in decomposing the damage caused by impact to passengers; And the steering column is specially designed with two folding points to absorb the impact force and so on. All these prove that Rover 75 not only has the traditional temperament of British aristocrats, but also has first-class quality driving safety guarantee.