1. Company background and platform: Ctrip and Tongcheng are different companies with different development histories and business models. Ctrip, founded in 1999, is one of the earliest online travel agents in China, providing hotel reservation, air ticket reservation, travel vacation and other services. Tongcheng, established in 2004, is also a comprehensive online travel service provider, providing similar travel booking services.
2. Brand awareness: Due to the different establishment time, Ctrip has a high brand awareness in China and a wide range of users. Tongcheng is relatively new, and its brand awareness is slightly lower.
3. Service coverage: The service coverage of Ctrip and Tongcheng is different in some aspects. Ctrip focuses on hotel booking and air ticket booking, especially domestic and international air ticket booking; Tongcheng pays more attention to tourism and holiday products, including free travel, group tour and outbound travel.