It was once named soup kitchen in Taiwan Province Province, and it is the main producer of canned soup in the United States today. Headquartered in Kenton, New Jersey, our products sell well in 120 countries and regions around the world. In addition to canned concentrated soup, the company has also started to explore other food markets in recent years, such as concentrated food, non-concentrated soup, instant soup powder, gravy and so on.
Under its brand, Campbell Soup produces soups and other canned foods, baked goods, drinks and snacks. Its headquarters is in Camden, New Jersey. The classic design of red and white cans used in many Campbell's soup brand products has become a symbol of the United States, and its application in pop art is represented by the series of printed products of Campbell's soup cans in andy warhol.
Campbell also bought several American food companies. Jinbaotang was once the 100 largest brand in the world reported by Business Weekly in September 2009.
The company's flagship brand and the name Campbell Soup are used to sell soups, sauces and canned foods. The product lines under the Campbell soup brand include:
Jinbao concentrated soup, stone, selected soup, Arnot, V8 vegetable juice, Jinbao soup catering service, spaghetti, goldfish biscuits, Pepperidge Farm, Snyder; ;
Cape Cod natural seasoning potato chips brand, Eatsmart vegetable snacks, kettle potato chips, Pacific food, plum organic matter, Prego special spaghetti sauce brand, diamond food (DMND).
Ethnicity
Jinbaotang Company was founded in 1869 by Joseph Campbell and Abraham Anderson of Yue Se. Initially, it produced canned tomatoes, vegetables, jellies, soups, condiments and meat sauces.
Later, the company invented concentrated canned soup, which is convenient to make and cheap, making this product very successful in the United States and Europe where soup is not popular.
The company's logo is a very distinctive wrapping paper for red and white cans. It was used from 1898 and became the inspiration of Andy Warch, a master of pop art in the 1960s.
Campbell's advertising campaign is also one of the factors contributing to its success. The company has launched many collectibles, such as Kimball soup recipes, and even "tomato soup cake" recipes and 1968 "Souper dress" skirts have been promoted as collectibles. When Reagan was an artist, he was also the spokesman for V8 vegetable juice.