Mutual acquisitions between car brands often occur, but they are more common in Britain, where almost all luxury car brands have been sold out.
First of all, Rolls Royce.
Rolls-Royce is the only symbol of elegance and nobility in the automobile kingdom. No matter how old the Rolls-Royce is and how expensive it costs, there are still no challengers.
Rolls-Royce was formally established in Britain on 1906, and the silver ghost sedan launched the following year was quickly praised as "the best car in the world".
The rare, unique and noble Rolls Royce was also sold to BMW Group by the proud British in 1990s.
Bingley
Bentley is a world-famous British automobile manufacturer. Founded by walter owen bentley (1888- 197 1) in August of19 in England, with its headquarters in Crewe, England.
During World War I, Bentley was famous for producing aero engines. After the war, Bentley began to design and manufacture automobile products. Bentley was acquired by Rolls-Royce at 193 1, and both Rolls-Royce and Bentley were acquired by Volkswagen Group at 1998. In the history of nearly a hundred years, Bentley has withstood the baptism of time and is still alive and shining. What it presents to the world is always the perfect combination of dignity, elegance, strength, comfort and meticulous workmanship. The main products are Yajun, Elegance, Mu Shang, Feichi, Continental, Super 8 and other series.
Bentley combines luxury and sports perfectly with its restrained low-key and deep-seated sports. Who can ignore it? The brand was also taken over by Volkswagen in the 1990s.
aston martin
Aston Martin? Martin) is both an automobile company and a brand, which was founded by lionel martin and Robert Bamford in March of 19 13.
Aston martin is famous for producing convertibles, racing cars and luxury sports cars. The company is headquartered in Gordon, Warwickshire, England. 1994, the company was acquired by Ford Motor Company and became its brand. 201212 in February, Aston Martin was faced with another takeover because of its debt of $4.9 billion.
Jaguar Land Rover
Jaguar Land Rover (JLR) is a British automobile manufacturer with two top luxury brands, which belongs to Tata Motors of India. The company's main business is to develop, produce and sell Jaguar and Land Rover cars.
Jaguar with a glorious history is the world's leading luxury sports car and sports car manufacturer, while Land Rover is the world's top luxury all-terrain 4X4 car manufacturer.
After Ford was handed over to India's Tata Group, it changed from a pure British tiger to an Indian tiger.
In addition to these brands, there are many brands that once belonged to Britain, such as Rover, MG and mini, and their boyfriends have escaped the fate of being acquired. Why can't these British luxury car brands survive to the point of being acquired?
The main reason is that the structure of the automobile industry is too single, and they are all high-end luxury car brands with pedigree (history) and technology. Although these types of cars have high bicycle profits, their annual production capacity is low and their overall revenue profit is low. Most of them are in the stage of making ends meet. Without money to study the latest technology, they can't escape the fate of being acquired.
Secondly, the restrictions on foreign workers in Britain are very strict, the domestic financial industry is developed, and many high-end car factories are still located in Britain, so selling brands will not have much impact on the British automobile manufacturing industry.
It can be seen from Geely's acquisition of Volvo that domestic brands are on the rise. Coupled with domestic policy support and industry transformation, I believe that state-owned automobile brands will develop better and better. For example, Jiangling Yusheng s350. It is the product of the cooperation between Jiangling and Ford.
In addition, Jiangling Yusheng S350 provides consumers with more choices, such as gasoline, diesel and naturally aspirated engines, manual and automatic gearboxes, two-wheel drive and four-wheel drive, 5-seat and 7-seat models with low, medium and high configurations, which can fully meet any of our needs.