1919110/0 In October, Cornelius Vander Starr, an American, came to the then "Oriental Paris" Shanghai, founded an insurance institution called AIA, and began his magnificent life.
At that time, Shi Dai was just a teenager from California. He was born in a seaside town called fort bragg. His mother runs a boarding house, and his father died when Shi Dai was two years old. Shidai has been engaged in different industries since he was 12 years old. He worked as a cigar packer, a janitor in a church and opened an ice cream shop in a small town, which was very successful. ...
When he came to Shanghai, Shi Dai rented two rooms at the intersection of Nanjing Road and Sichuan Road, hired two clerks, and started AIA Insurance Company, representing insurance business in China for many American insurance companies. Shi Dai is a quiet, modest but firm person. He believes in China employees, advocates a fair working environment, and promotes local people to be the main leaders. This is one of the important reasons why Shi Dai later became a legend in China. He respects and cares for his colleagues in China and the people of China, and has established deep and sincere feelings with many people in China.
Shidai's unremitting efforts have been richly rewarded. In just ten years, the company has opened all over China (including Hongkong), and has also launched business in Hanoi, Saigon, Jakarta, Kuala Lumpur and the Philippine Islands. Such rapid growth is attributed to Shi Dai's emphasis on recruiting and cultivating talents and his willingness to promote local employees to management. Today, these beliefs of Shidai are still important features of AIA's corporate culture.
1942, during the second world war, Shanghai was occupied, and the company operating on the bund 17 was forced to close down, so generations moved their headquarters to new york. After the war, the building reopened within a week, and its performance in the five years after the war was impressive. 1949 the group's southeast Asia headquarters was moved to Hong Kong, and the business of Shanghai Bund 17 was operated until 1950.
In the 1950s, AIA made remarkable achievements and developed rapidly. We have not only established companies in major markets in Western Europe, but also established foundations in the Middle East, North Africa and Australia. In this way, AIA, which originated in China, has been growing, and its footprint has spread all over the world, eventually becoming a global insurance giant.
1992, AIA returned to China and was approved to set up a branch in Shanghai, becoming the first foreign insurance company to operate property insurance business in Shanghai. On July 27th, 2009, AIA launched a brand new brand Chartis；; In June of the same year, 5438+ 10, a brand-new corporate logo and advertising language was officially launched. Chartis means "map" in Greek, which means that we have the ability to set the course for our customers and help them discover new opportunities. It also carries our history and culture, both of which are rooted in our exploration spirit in the process of solving problems and our unremitting pursuit of Excellence, innovation and global expansion.
AIA has become the largest foreign-funded property insurance company in China, and will open a new chapter in history with the continuous opening of the China market!