When will the fun sleep technology come on the market?
Fun Sleep Technology will be listed on August 2022 12. Founded on 20 14, the company is an internet retail company of home products focusing on technological innovation of its own brand. According to the current IPO rules, it usually takes 8- 14 days (natural day) to go public after the IPO is completed, while the subscription time of Fun Sleep Technology is August 2, so according to the calculation, the listing time of Fun Sleep Technology may be July 10 to August 16. Of course, the listing of new shares will be delayed after the lottery, but generally it will not exceed 14 days. After the new shares are won, investors only need to ensure that there are enough subscription funds in their accounts. The next step is to wait patiently for the official listing of Fun Sleep Technology. The competitive advantage of the main business of Fun Sleep Technology (1) The brand and product positioning company with distinctive characteristics is an Internet retail company focusing on home product innovation with its own brand technology. Since its establishment, the company has been aiming at meeting the needs of consumers' consumption upgrading, taking "science and technology as its vision and advocating the concept of' quality sleep, scientific and technological life'". Through the constant feedback from consumers on the e-commerce platform, the company integrates scientific and technological innovation elements into product research and development, and has higher requirements for color and material texture in product design. With innovative scientific and technological attributes, neat and concise line design, rich material application and calm and restrained color matching, a series of scientific and technological home products have been launched, thus forming a distinctive brand and product positioning for 8H. (2) Advantages of efficient whole-process operation management ① Streamline the number of product styles, concentrate on introducing superior products, and create a single product explosion. With the deep industry accumulation of the founding team and product managers, the company can accurately grasp the trends of the consumer market, streamline the number of products in subdivided categories, highlight the core characteristics of key superior products, and work hard to create single-item explosions with product inspection reports. The source of the company's product development is the consumer experience, from which the demand is found. The company has personnel who are specially responsible for improving the consumer experience, and carries out classification and combination analysis according to the obtained evaluation data, and then obtains the basic elements of product development. Through the analysis of the pain points of consumer experience, the accurate positioning of consumer groups can be realized. Up to 202 1, 65438+2,31,the company has 387 kinds of products, including 95 kinds of mattresses, 70 kinds of wooden furniture, 63 kinds of bedding, 63 kinds of pillows, 28 kinds of sofas and 8 kinds of curtains. The number of product styles of various categories of the company is at a low level among companies in the same industry. With the above business strategy, the company has also achieved considerable product sales performance. Taking the company's best-selling products as an example, the average annual sales of latex mattress M/KOOC-0/20/KOOC-0/9 exceeded 70,000, latex mattress M320/KOOC-0/7-20/KOOC-0/9 nearly 40,000, and latex neck pillow Z20/KOOC-0/7. The average annual sales volume of MJYZ 20 19-202 1 memory cotton Pillow for Mijia Neck Protection exceeds 300,000, and the average annual sales volume of memory cotton Waist Support K 1 20 18-2020 exceeds 270,000. Since the above-mentioned representative products were listed, the sales volume has maintained a high level for many years, reflecting the strong product vitality and the company. ② The company strictly implements consumer-centered product design and improvement. The company strictly follows the consumer-oriented product design and research and development, replaces product development and judgment with the use of scenarios, fully meets the needs of consumers, conforms to consumers' consumption claims, and reflects the company's Internet brand thinking of sticking to consumers' demands. In the process of product development, the product team strictly implements consumer-driven product improvement, and the ultimate goal is to launch products that can lead the market development trend. The company's product team attaches great importance to user research, pays attention to consumers' purchasing needs and evaluation in real time through big data on e-commerce platform, and carries out product design and improvement on this basis. (3) Technical competitive advantage integrates the core technical sources, technical level, R&D investment, industry entry threshold, market competition and end customers of various specific products. (4) Industry Position Advantages The company has been practicing the development idea of "intelligent manufacturing and internet plus", and has rapidly grown into a competitive and influential Internet home brand in the domestic home field with good design, strict supply chain management, fast and efficient online sales mode, meticulous and caring service experience and information system throughout the industrial chain. The company breaks the shackles of traditional furniture and home textile enterprises, and starts from three aspects: lean management, opening up supply chains and channels, and Internet sales channels, so that consumers can finally enjoy high-quality household items at lower prices. The company actively conforms to the development trend of online e-commerce in the home industry and strives to develop online channels. Its cost-effective products have won the recognition of more consumers with the help of Internet traffic. (5) Advantages of R&D model While paying attention to product marketing, companies will devote more energy to new product research and development. Therefore, the company is more sensitive to market demand. Once the sales growth of a product slows down, the company will launch iterative products in a short time to meet the needs of consumers. After understanding the time to market of Fun Sleep Technology, let's take a look at the daily limit knowledge of new shares. The current limit on the first day of listing of new shares is implemented after 20 14 1, and the highest increase of the share price is 44% of the issue price. According to the regulations of Shanghai Stock Exchange, the effective price range declared by call auction on the first day of IPO listing is: the lower limit shall not be lower than 80% of the issue price, and the upper limit shall not be higher than120% of the issue price; The effective price range of continuous bidding declaration is: the lower limit is not less than 64% of the issue price, and the upper limit is not higher than 144% of the issue price. This is the specific content of the first day of IPO purchase restriction. At the same time, other regulations have been made: when the intraday price rises or falls for the first time to 10%, trading will be suspended for 30 minutes, and when the price rises or falls for the first time to 20%, trading will be suspended at 2: 55 pm on the same day. Different from the Shanghai Stock Exchange, when the Shenzhen Stock Exchange closed on the first day, it was not call auction, but collective pricing, with the transaction price at 2: 57 pm as the pricing, and the declaration was traded in a one-time centralized manner according to time. When the initial daily limit or daily limit of new shares reaches 10%, the trading will be suspended for 30 minutes; When it reaches 20%, it will be suspended until 2: 57 pm on the same day. There is no limit on the price of new shares on the Science and Technology Innovation Board in the first five trading days, but the exchange has set up an intraday temporary suspension mechanism five days before the listing of new shares, that is, when the intraday transaction price rises or falls by 30% or 60% for the first time compared with the opening price of the day, the trading will be suspended for 10 minutes respectively. At present, the same is true after the GEM is changed to the registration system, and the first-day rising rule of Fun Sleep Technology meets this requirement.