Title: Beijing Jinyi Culture Development Co., Ltd.
Legal Representative/Person in Charge: Administrative Division of Conformity: Xicheng District
Date of establishment: 2007- 1 1-26 Registered capital:/kloc-0,000,000.
Operation period is from: 2007- 1 1-26, and operation period is from: 2027- 1 1-25.
Registration Authority: Beijing Administration for Industry and Commerce Enterprise Status: Opening.
Address/Address: Room B90 1 North Tower of Xinsheng Building, No.5 Financial Street, Xicheng District, Beijing
Scope: Organizing cultural and artistic exchange activities (except performances); Technology promotion; Sales of stamps, philatelic products, coins (not in circulation), handicrafts, jewelry, gold and silver products and telephone cards; Graphic design.
Annual inspection year: 2008 annual inspection result: passed.
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Beijing Jinyi Culture Development Co., Ltd. originated in 2007 and is a leading cultural investment and gold product collection enterprise in China. Jinyi Culture adheres to the business philosophy of "let gold tell the story of culture and let gold enter every household", and its main business is the planning, research and development and marketing of precious metal cultural products. With rich cultural resources, first-class creative planning and strong marketing network, Jinyi Culture has developed rapidly since its establishment, and gradually opened up new fields of precious metals industry in China.
Jinyi Culture has established good cooperative relations with China Gold Coin Corporation, Shanghai Mint, Beijing Olympic Organizing Committee, Royal Mint, Polish Mint and other relevant institutions at home and abroad, and created a brand-new multi-platform marketing model, which has achieved remarkable market effects. At present, Jinyi Culture has gradually established a marketing network covering more than 65,438+000 cities across the country, including call centers for hundreds of people, more than 70 Jinyi gold shops, more than 300 shopping mall counters and TV sales channels. Perfect after-sales service, advanced member management system, well-designed products and scientific marketing model have all promoted the stable development and virtuous circle of the enterprise. In 2007, the company's sales exceeded 654.38+0 billion.
As the focus of future strategic development, the company's e-commerce website project has been officially launched. The website takes the e-commerce mall as the carrier, builds a bridge and platform between the production suppliers and the end consumers, and adopts the technical means and methods operated by consumers on the network platform to customize exclusive and personalized DIY handicrafts (jewelry, watches, gold and silver products, etc. ) meet the individual needs of consumers and emphasize the shopping experience of "individuality, experience, interaction and self". And through call center service and follow-up marketing, regular DM direct investment will increase the stickiness of consumer groups to the website and the repeated purchase rate. Website promotion will be combined with traditional media to play an irreplaceable role in attracting visitors and registered users to the website.
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Not listed yet.