Business scope of brokerage agency services

1. The real estate brokerage company refers to a limited liability company and a joint stock limited company established in China to engage in real estate brokerage business in accordance with the Company Law of People's Republic of China (PRC) and relevant departmental regulations on real estate brokerage management. 2. In real estate operation, developers want to realize their own value, relying on the linkage of the primary, secondary and tertiary real estate markets and the complete operation of the industrial chains of several related industries. The construction of this chain breaks through the traditional management mode and the division of industry resources, and adopts chain management to integrate resources to solve key node problems such as market and design, theory and implementation, investment and operation, development and marketing. 3. From the perspective of developers, the real estate brokerage industry is a powerful helper for developers. In order to reduce operating costs and open up sales channels, developers are gradually abandoning the traditional view and practice of setting up their own sales departments and selling their own products, and entrusting brokerage companies with planning, agency, publicity, sales and management, which has become a brand-new concept of real estate development in China in recent years. Practice has proved that this new idea and practice is good. Brokerage companies have rich marketing experience, a clear grasp of the market pulse, and a rapid and huge source of information. Especially for some small developers, there are few commercial houses for sale. Entrusting a real estate brokerage company to sell is of great help to reduce sales costs and improve sales efficiency. Moreover, the development of real estate is planned and marketed by brokerage companies. Generally speaking, customers are more acceptable in terms of appearance layout, usable area and price positioning. Coupled with the quality of brokers and customers, it is a huge marketing channel and market resource.