Automobilwoche quoted sources as saying that it is currently owned by Oliver? Bentley, led by Blume, will become a part of Audi from next year, and Audi will supervise its technology and finance. And Herbert, CEO of Volkswagen Group? ? Edith (Herbert? Diess) It seems that Bentley will usher in a new turning point under the leadership of Audi, and Audi obviously has more potential in the luxury car market.
Volkswagen said that Bentley's new models in the future will enjoy more platforms and technologies in Audi * * *, and the synergistic effects may include? Audi A8 technology is used in a new Bentley SUV.
As of now, Volkswagen declined to comment on the report. However, according to foreign media reports, the group level is evaluating the future of its high-end brands such as Lamborghini, Bugatti and Ducati. At the time of large-scale transformation and production of electric vehicles, streamlining and optimizing the brand portfolio has become a part of audi ag's broader efforts to seek economies of scale.
Recently, foreign media reported that Volkswagen Group is holding preliminary negotiations with potential buyers on the sale of motorcycle brand Ducati, so as to evaluate the bidders' interest in Ducati.
However, whether Volkswagen agrees to officially start the sale process is still unknown. Prior to this, investors and banks are weighing price expectations and potential strategic matching. Commenting on the possible auction in Ducati, a source said: "There are some trends here, but no decision has been made."
According to two other people familiar with the matter, Volkswagen is expected to launch the program in early 20021and may appoint a sales consultant before Christmas. In this regard, Volkswagen also declined to comment.
The above-mentioned sources also revealed that in the five-year planning round, Volkswagen will re-examine the future of high-performance sports cars such as Lamborghini and Bugatti to expand economies of scale and achieve the goal of doubling the market value to 200 billion euros during electrification transformation. The measures that Volkswagen may implement include: technical cooperation with other companies, or reorganization, independent listing or even sale.
5438+1In mid-October, Bentley executives told Reuters that if a trade agreement on Britain's withdrawal from the EU could not be reached with the EU, it would be extremely destructive to the company. The negative impact of this may reduce the profit level by a quarter, so the government has urged Bentley to prepare for the potential passive situation.
In response to Britain's withdrawal from the European Union, Bentley spent millions of dollars on preparations, including resource reserves, changing ports and a temporary air transport contract, but so far, it has failed to reach a final agreement with the British government.
The CEO of Bentley was replaced by Adrian Homagk (Adrian? Hallmark) told Reuters that Britain's withdrawal from the EU would cause great damage to the company. In the worst case, if the company imposes a 45% tariff on the parts purchased by the company and a 10% tariff on the cars, it will have a great negative impact on Bentley's profits.
After experiencing an operating loss of 288 million euros in 20 18, Bentley barely turned losses into profits in 20 19, creating a profit of 65 million euros and a sales record of 65,438+10,000 vehicles.
The head of Bentley's manufacturing department recently said that although the epidemic caused the British factory to close for nearly two months, the company is still expected to catch up with or surpass last year's global car sales.
In the first half of this year, Bentley was the only brand under the Volkswagen Group that increased its delivery volume. Although the cumulative sales volume is only 49 18 vehicles, it has increased by 2.8% compared with 20 19.
Text/North Shore
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