The film Pancake Man was released in July 17. On the day of its release, it broke the 100 million yuan mark, reaching 1 340,000 yuan, creating the myth that China comedies rushed to the box office of1000 million yuan in 20/5 years, and reaped about 3,40910000 people with attendance rate as high as 90%. Relying on its excellent performance on the day of release, Pancake Man has repeatedly set a new record for the first day box office, attendance and attendance of domestic 2d movies. As of press time, it was released for five days, and the cumulative box office was nearly 600 million.
Before the release of Pancake Man, some people predicted that it would break through the box office of one billion. At that time, it was estimated that many people would find it incredible. In order to verify whether this prediction can be realized, I found a box office curve during the release of "Thailand", 12, and the box office statistics of "Pancake Man" for five days. It can be seen that there are several other reasons why Pancake Man ensures a high box office: 1 and a good movie reputation. Although Douban scored "Pancake Man" as 7. 1, many funny elements in the film supported a large number of moviegoers to pay for it. There are no foreign blockbusters to grab in the near future. At present, Pancake Man ranks second in the ranking of 33-35%. If it keeps its ranking, the daily box office of 1 100 million can last for several days. To sum up, there is almost no suspense for Pancake Man to exceed one billion at the box office.
In addition to paying attention to the box office, many people are more concerned about how much money Dapeng can earn as a director for the first time.
In a conversation with reporters in July 19, Dapeng revealed that the film had recovered its cost when it was released, and Pancake Man may become the most profitable film at present.
According to official data, the production and distribution cost of Pancake Man is 50 million yuan. Director Song Jianjun Weibo revealed that the production cost is about 6,543,803 yuan, the actor cost is 8 million yuan, and the publicity and distribution cost accounts for 27 million yuan. So if the box office finally reaches 65.438+0 billion, how much can Dapeng earn? Let's be clear:
Film making is a complicated process. First, investors need to invest in movies, and second, producers need to make movies. Then, the producer will find the distributor, and the distributor will communicate with major cinemas and cinemas to determine the schedule and screening time of the film. Finally, cinemas and cinemas are responsible for showing movies. Companies that contribute in this process can participate in the accounting.
At present, the basic principles of box office distribution in China are as follows: firstly, 5% special fund for film development and 3.3% business tax need to be deducted from the total box office. Of the rest of the money, the cinema as a screening place took 57%, and the producers and distributors took 43%. Then, the producer will pay the issuer a fee according to the prior agreement. After deducting the cost of the remaining money, the producer and the investor divide it according to the agreement. However, the specific accounting methods have changed. Let's just say that cinemas and cinemas can get 60%, and producers can get 40%.
If "Pancake Man" has a box office of 654.38+billion, 50 million will be contributed to the special fund for film development, and 33 million will be turned over to the cinema local tax bureau as tax revenue. After paying the fund fee and tax, the remaining 9,654,380+0.2 million is the turn of movies, cinemas and cinemas. As a cinema and cinema, it took 60% of the remaining box office, about 547 million, and the film side was about 365 million.
According to the latest film industry policy subsidies, films with box office exceeding 500 million will receive 65.438+million bonus funds, adding the income from soft and hard advertisements and copyrights. Generally speaking, online copyright, TV copyright and audio-visual copyright will be sold before the film is released. According to the regulations, the online copyright of Pancake Man is about 5 million, the TV copyright is about 3 million, and the audio-visual copyright is only a few hundred thousand.
As a director and producer, Dapeng has brought in more than 300 million net income. Of course, in addition to Sohu video, there are other film investors Wanda Pictures and Xinli Media. For Sohu 20 15, the net loss in the first quarter was 3 1 10,000 dollars, and Zhang Chaoyang smiled!