In the past twenty years, many famous large companies in the world have declined one after another because they have not understood the essence of company growth, that is, "growth" is a necessary strategy for both offensive and defensive. Growth is very worthy of the reference of the CEO of a big company.
-Shen, one of the founders of committee of 100.
Under the general pattern of China's further revolutionary transformation from planned economy to market economy, the enterprise growth studied in this book is a very valuable proposition.
-DONALD GIBBS, tenured professor at the University of California, former general representative of China Affairs.
This book is full of experience, practice, vitality, enlightenment and guidance, and is extremely practical for the top management and strategic planning of industrial and commercial enterprises. Unique perspective, very rare.
—— Huang Shuohao, tenured professor at the Business School of the University of California, Berkeley, and Ph.D. at Harvard University.
This book puts forward a very fresh theoretical viewpoint in the process of enterprise growth, and deeply criticizes the traditional enterprise development theory, which is worth reading.
-Cheng Hangsheng, former vice president of the Federal Reserve Bank.
The topics discussed in this book are very valuable and exciting for all companies committed to growth. The case analysis of IKEA in the book is quite original.
-Du Fuyan, President of IKEA China.
Ten years' experience in multinational banks tells me that theory and practice must be combined, and Chinese and western wisdom must be combined. Fan Di and Cao Jianwei wrote their wisdom of practice for many years in simple words, which is worth reading.
-Zhang Huaqiao, Head of China Research Department of UBS.
I am glad that the two authors have done something meaningful for enterprises in China, which is exactly the theme that enterprises in China need to face today. I suggest that the business community seriously discuss the topic of "growth".
-Liu Hongru was the first chairman of the China Securities Regulatory Commission.
The two authors discussed the topic of company growth in depth with their original views, and their creative views are very worthy of the attention of business operators.
-Li Yining famous economist.
The author deeply analyzes the business principles of more than 100 growing companies, and all CEOs and senior managers should read this book carefully.
-Li Xiushu, former global vice president of Dell.
The book "Growth" systematically expounds various problems encountered in the process of enterprise growth and possible solutions from different levels. The book has vivid writing, detailed cases, novel ideas and thought-provoking. Business managers should read this book carefully.
—— Zhou Chairman and CEO of IBM Greater China
The book Growing Up has both local flavor and profound theoretical enlightenment, which is bound to have a far-reaching impact on the business community.
-Wei Jie, a famous economist