At the beginning of 2005, Landor Associates Designers &; Consultant. Implement the brand strategy of "Zhu Feng", constantly strengthen the integration and construction of the brand, comprehensively shape and enhance the cultural core of "Zhu Feng" brand, and strive to build a first-class brand in the knitting industry.
strategic cooperation
In order to meet the challenge of WTO, the company actively pursued the strategy of "combining the strong and complementing each other's advantages", and successively carried out extensive cooperation with Huntsman, the world's outstanding textile dyeing agent expert, ITS, the world's top textile testing authority, and China Textile Research Institute, which further improved the company's competitiveness and injected new vitality into the company's development.
long-range planning
Based on the commanding heights of the industry, Zhu Feng Textile will vigorously implement the development strategy of "consolidating its main business, diversifying its development and operating internationally", and strive to develop into a modern textile enterprise integrating cotton spinning, weaving, dyeing and finishing, garment making and fabric marketing, with a considerable scale and complete industrial chain, and make greater contributions to the development of China textile industry and the construction of Haixi Economic Zone.