1. Consumer customers. A dispersed customer, usually an individual or a family, who buys the final product or service.
2.B2B customers. Customers who buy your products (or services) and attach your products to their own products within their enterprises, and then sell them to other customers or enterprises to win profits or obtain services.
3. Channels, distributors and affiliates. Individuals or organizations that don't work directly for you usually don't have to pay you. Such customers buy your products for sale, or act as representatives or agents of products in this area.
4. Internal customers. Individuals or institutions within an enterprise (or affiliated enterprise) need to use the products or services of the enterprise to achieve their business purposes. Such customers are often the most easily overlooked, and over time, they are also the most profitable (potential) customers.
Interbank customers: Take financial enterprises as an example. For example, you are ICBC, your peers are other banks and non-bank financial institutions, retail customers are individual customers, non-retail customers are customers other than individual customers, such as corporate customers, and group customers are large and super-large enterprises, such as Sinopec and Shougang.