Zhao Dali pointed out that after more than 20 years of development, China's public relations industry has grown from scratch, entered a stage of rapid growth and gradually matured. In 20 10, the operating income of China public relations industry reached 2 10 billion yuan, and in 2010/0, according to preliminary statistics, it reached 26 billion yuan. It can be said that the public relations industry has developed into an indispensable part of China's economic development. With the further promotion of China's economy, China's public relations industry has great potential for future development.
Zhao Dali said that since its establishment, China International Public Relations Association has always adhered to the purpose of "Let the world know about China and let China go global", actively promoted the spread and shaping of China's national image, and cooperated with the internationalization strategy of China enterprises to promote the internationalization process of local public relations companies in China.
Zhao Dali pointed out that the measurement and evaluation of the effect of public relations is an important link in the process of public relations communication. The summit of AMEC in the Asia-Pacific region is conducive to exchanges and learning among public relations practitioners in the Asia-Pacific region. At the same time, learning from the international professional communication evaluation system will help to promote the communication effect evaluation mechanism of China public relations industry to be more perfect, more reasonable and more scientific.
Zhao Dali met with mcdaniel, Chairman of AMEC.
On March 1, Zhao Dali, Executive Vice President and Secretary General of China International Public Relations Association, met with Mike Daniels, Chairman of AMEC, the organizer of the first Asia-Pacific Evaluation Summit.
Zhao Dali said that China International Public Relations Association is willing to strengthen cooperation with AMEC to promote the continuous improvement of the professional level of public relations industry in China.
Daniel said that this is the first time that AMEC has held an evaluation meeting in the Asia-Pacific region, which shows that AMEC attaches great importance to the development of the public relations market in the Asia-Pacific region.
Zhao Dali said that with the rapid development of China's economy, China's public relations market has gradually grown from scratch, and the market scale reached 2 10 billion yuan in 20 10. In the past 20 years, China's public relations industry has made great achievements, and will maintain the momentum of rapid development in the future.
Daniel said that AMEC is willing to provide professional advice for improving the evaluation and measurement level of China's public relations industry. The two sides agreed to continue to strengthen exchanges and cooperation between China International Public Relations Association and AMEC in the future.
Barry leggett, Executive Director of AMEC, and Zheng Chuanjie, Executive Director of Asian Media Supervision attended the meeting.
AMEC (International Communication Evaluation Association) is headquartered in London, England, and has been committed to continuously improving the professional level of communication effect evaluation for many years.
Sign a contract with Weibo public relations company.
On February 28th, Zhao Dali, Executive Vice President and Secretary General of China International Public Relations Association, and Wang Shucheng, Chairman and President of Hong Kong Weipu and President of World Chinese Newspaper Association attended the signing ceremony of professional cooperation between China International Public Relations Association and Hong Kong Weipu International Public Relations Consultant Co., Ltd. in Hong Kong.
Zhao Dali said that since its establishment, China International Public Relations Association has always adhered to the purpose of "letting the world know about China and let China go global" and actively promoted the shaping of China's national image. Through this cooperation, it will play a positive role in strengthening the communication and cooperation between China's public relations industry and overseas. Chairman Wang Shucheng expressed his belief that the cooperation between the two sides will further promote the spread and shaping of China's national image.
Hong Kong VIP International Public Relations Consultant Co., Ltd. is committed to strengthening the cooperation between the mainland and Hong Kong in the field of commerce and trade, and has played a good bridge role in Hong Kong investment promotion and economic and trade negotiations in many provinces and cities in the mainland.
20 1 1 Top Ten Public Relations Events in Hangzhou Announced
On the morning of March 17, Hangzhou Public Relations Association held the fifth meeting of the first Council. The meeting was presided over by Yang Yaomuliang, president of Hangzhou Public Relations Association and former deputy director of Hangzhou Municipal People's Congress. Zhang Shun, mayor of Fuyang Municipal People's Government and executive director of Hangzhou Public Relations Association, delivered a speech on behalf of the local government. Relevant leaders of Hangzhou Public Relations Association, heads of some municipal industry organizations, heads of well-known enterprises, directors of Hangzhou Public Relations Association, media and other 80 people attended the meeting.
The eye-catching "20 1 1 Top Ten Public Relations Events in Hangzhou" was released at the meeting, and was jointly organized and reviewed by Hangzhou Public Relations Association and Public Relations Institute of Ji Liang University in China. "20 1 1 Top Ten Public Relations Events in Hangzhou" are West Lake and 4 1 China's World Heritage Application: Hangzhou police won the title of "People's Most Satisfied" unit in the city: Hangzhou won the highest honor award as a model city for people's livelihood achievement, and Wahaha helped/KLOC-0.2 million poor students realize their university dreams; The Municipal Education Bureau launched the activity of "100,000 parents read the same book", which touched the "most beautiful mother" in China, and the courtesy rate of the zebra crossing in Hangzhou reached 93%. "Smile Pavilion" is dedicated to the 8th Paralympic Games and the "Free Lunch" public welfare activity of Urban Express; Hangzhou opens the first "garbage tourism line" in China.
The second China Best Police Public Relations Case Competition was announced.
The results of the second "Best Police Public Relations Case Competition in China" jointly organized by China International Public Relations Association and Police Public Relations Research Association of People's Public Security University of China were recently announced. 28 cases from 10 provinces, autonomous regions and municipalities directly under the central government won gold, silver and bronze awards respectively.
Since collecting cases at the beginning of 20 1 1, this year's case contest has received positive response from public security organs all over the country. The cases received include "Media and Communication of Police Public Relations", "Crisis Response of Police Image", "Special Activities of Police Public Relations", "Promotion of Police Image" and "Police Public Cooperation". After expert review, the cases submitted by six units won the gold medal in the second China Police Public-Private Relations Best Case Competition. They are: the case of "Safe Beijing" submitted by Beijing Public Security Bureau and the construction of police-media relations in the capital, the case of Hefei police's harmonious police-media relations, the case of "100 police-linked villages" project submitted by Jinxiang County Public Security Bureau of Shandong Province, the case of "campus safety package" series activities submitted by Xishan Branch of Kunming Public Security Bureau of Yunnan Province, and the case submitted by Huzhou Public Security Bureau of Zhejiang Province.
In addition, the cases submitted by nine units, such as "Comprehensive Application of Public Relations of Nanning Public Security Police in Sichuan Earthquake Relief" submitted by Nanning Public Security Bureau of Guangxi Zhuang Autonomous Region, won the silver prize in the second China Police Best Case Competition; Cases submitted by 12 units, such as "Marketing-oriented Policing Strategy" submitted by Jiangshan Public Security Bureau of Zhejiang Province, won the bronze prize in the second China Police Best Case Competition on Public-Private Relations.