First of all, we should consider that as a steel enterprise, Fangda Jiugang is actually very difficult, and it can give employees 500 million yuan at most. As a reward, so many cars actually represent the excellent business performance of this enterprise. We can see why there is such a good reward. It is because the enterprise has achieved the expected profit target for five consecutive years, so under such circumstances, the enterprise will be willing to share the results with employees, which is actually the result of its own good performance. So from this perspective, Fangda Jiugang has been a very successful enterprise. And we can see that this company didn't actually do it this year, nor did it do it for a short time, but it did it all year round. In the past, Fangda Jiugang directly issued a huge amount of cash-filled red envelopes every year, which aroused widespread concern in the whole market. It has appeared before, and it distributed 65.438+0.6 billion cash into cash guns, and each person distributed tens of thousands of local tyrants.
Secondly, what we have to consider is, what are the benefits of sending cars to employees without changing money? Compared with the previous direct discovery of gold, the response of the whole market caused by this car will be stronger, because compared with the previous money, many companies may not pay too much for the year-end bonus, but after all, it is only cash. This way of sending cars directly makes employees feel at home directly, which is a very strong psychological impact for most people. Just like this company found money directly before, it didn't give bonuses to employees in the form of transfer. In the same way, it is necessary to really benefit employees and let employees truly identify with the company's values from the heart. So from this perspective, sending a car is also a good consideration.
Third, let's observe that distributing cars is actually more beneficial to enterprises than distributing cash. Under normal circumstances, if enterprises want to give employees cash as a reward, they will basically pay a relatively high personal income tax. So in this case, for employees, although it feels great to get cash, the tax burden they face is relatively high, and the tax burden that enterprises have to pay will be more. In fact, it is completely possible to achieve effective tax avoidance by starting a train, so that employees can enjoy more benefits and reduce more costs. Therefore, for enterprises, giving physical rewards is often more advantageous than giving cash rewards.