What is the target choice of Wanda's acquisition of amc?

Enhance brand awareness and influence. In 20 12, Wanda successfully acquired 0/00% equity of AMC/kloc-0, the second largest American film and television company, for US$ 2.6 billion. The merger and acquisition of AMC has become a transnational merger that shocked the world, which is equivalent to investing a huge international advertisement in the world and greatly enhancing the international popularity and influence of Wanda brand. Wang Jianlin, chairman and founder of Wanda Group, was founded in 1988. After 30 years of development, Wanda Group has become a large multinational enterprise group and a well-known brand focusing on modern service industry.