Volvo, a famous Swedish luxury car brand, was once translated into Regal. The brand was founded in Gothenburg, Sweden, 1927.
1999, Volvo Group sold its Volvo car business to Ford Motor Company. 20 10 Zhejiang Geely Holding Group, a China automobile enterprise, acquired the Volvo car business from Ford and obtained the ownership of the Volvo car brand.
Group China
Volvo Group established its first China office in Beijing on 1994. All business areas and service departments of the Group have entered China, covering 22 provinces, municipalities and autonomous regions, and the number of employees in China District is about 6,000. China has become a "local" market, and all businesses are under the Group's banner except the Swedish headquarters.
The development of Volvo Group in China can be divided into two stages: the strategic layout in the first decade and the vigorous development in the second decade. China market has become the third largest independent market of Volvo Group in the world, with annual net sales of 201/kloc-0 of 24 billion RMB, accounting for 7.4% of the Group's global sales.
After 20 years of efforts and development in the China market, Volvo brand has been deeply rooted in China, and has accumulated more than 300 distribution partners, providing perfect and comprehensive solutions to create maximum customer value.