Meizu, short for Meizu Technology Co., Ltd., a smartphone manufacturer, was established in March 2003. Is a well-known smart phone manufacturer at home and abroad, headquartered in Zhuhai City, Guangdong Province, China. The company is committed to providing consumers with international first-class performance and quality electronic products, and based on the high-end market.
Meizu mobile phone series has become an innovative boutique of domestic smart phones. The main products are Meizu PRO6 Plus, Meizu PRO6s, Meizu MX6, Meizu PRO6, Meizu PRO5, Meizu MX5, Charm Blue E series, Charm Blue X, Charm Blue 5s, Charm Blue 5, Charm Blue note5, Charm Blue note3, Charm Blue metal, Charm Blue note2, Charm Blue 3S, Charm Blue 3 and other series of mobile phones. Meizu understands the concept of "product is greater than business", and defines "J.Wong style" for smart phones, pursuing details and striving for change in stability. Its Flyme system is a deeper embodiment of Meizu's design concept in software, and it is also one of the core competitiveness of Meizu's mobile phone, which is called "the soul of products" by Meizu. In fact, up to now, Meizu has more than 2,000 stores in China, and its products are sold to Chinese mainland, Hongkong, Taiwan Province, Russia, Britain, France, Germany, Italy, Ukraine, Israel, Czechoslovakia, Malaysia, India, Indonesia and other countries and regions. Meizu has been actively laying out a deeper overseas market strategy.
On 20 14 10, Meizu technology and Alibaba held a press conference in Beijing, announcing that they had reached a strategic cooperation. 2065438+In February 2005, Meizu Technology received an investment of $590 million from Alibaba. In September, Meizu's new product invitation came with a GoPro product. Li Nan explained that GoPRO was chosen because its pronunciation is separate "GoPro", and in the future, Pro will be the name of Meizu's high-end sub-brand. According to the development strategy of Meizu, Meizu has three product series: the high-end brand of Meizu PRO, the mid-range model of Meizu MX and the sub-brand of Charm Blue.
company profile
Meizu is a leader in innovative design of smart phones in China, a well-known brand in the multimedia terminal industry, and a technology company specializing in R&D and production of multimedia terminals for smart phones.
Huang Zhang, the founder, was addicted to electronics and loved science and technology since he was a child, and Meizu was the crystallization of electronic dream and winning concept. The company was rated as a high-tech enterprise in 2006, with an output value of 200 million yuan in 2007 and exceeding several billion yuan in the first half of 20 12. If Jobs and Apple changed the global mobile phone industry, then Zhang Huang and Meizu undoubtedly changed the mobile phone industry in China.
On September 23rd, 20 15, Meizu announced the launch of a brand-new high-end sub-brand PRO in Beijing, which will be the name of Meizu's high-end sub-brand in the future. According to Meizu's development strategy, it will build three product series: high-end brand PRO, mid-range model MX and sub-brand Charm Blue.
In 20 15 years, Meizu technology had total assets of 7.225 billion yuan, total liabilities of 8.893 billion yuan, net assets of-166,800 yuan, income of1680 yuan and net loss of10.38 million yuan.