1. Reduce the rent
Generally speaking, start-ups often encounter such problems when choosing office space: although the office space in the suburbs is cheap, on the one hand, the traffic is underdeveloped, on the other hand, employees are reluctant to come to work when they see the poor office environment, let alone customers; If you rent an office building in the city center, you will have face, but the cost will go up. For younger and younger entrepreneurs, renting a workstation in a business incubator is the most popular way to start a business. There are many business incubators now. The office space and administrative services they provide are very mature, and the price is charged by station, which is very favorable. At the same time, they provide public meeting rooms, front desk, printers and other equipment, which can make up for the lack of face.
Try to find second-hand equipment and furniture.
After the opening of the company, the expenses of equipment and daily necessities are inevitable. If you can use second-hand equipment instead, try not to spend extra money on new equipment, especially large office equipment with strong particularity, because it will be difficult to sell it in the future. In addition, furniture such as desks and office compartments should also be used as much as possible. If you are a small business, you can consider renting office furniture and equipment, such as filing cabinets and printers, which can save a huge one-time cost. In the future, as the company becomes bigger and bigger, the feasibility of purchasing these equipment by itself can be re-evaluated.
Don't save money on things that affect office efficiency, but strive for discounts.
In order to save money, many start-ups buy all necessary items at the cheapest price. Naturally, low-priced things cannot be compared with high-priced products in quality. However, it should be noted that startups can't save money on necessities such as computers and servers that affect work efficiency and even employees' work mood. Then, the solution is to do everything possible to find opportunities for merchants to discount. For example, many B2B websites have discount information of enterprise products. For example, you can apply for group discount opportunities with other startups.
Reducing daily expenses involves two aspects.
The first is manpower expenditure. In the early stage of starting a business, interns and part-time jobs can be hired to complete the work. Wait until the business is on the right track before considering hiring full-time employees. At the same time, it can save the daily administrative expenses of the company. For example, transportation costs, don't take a taxi if you can't get a taxi; For example, meals can be reduced if they can be reduced; These natural money can be used in more core businesses such as marketing and research and development.
5. Take the way of basic salary+performance.
Although many startup companies adopt the strategy of high salary to recruit people from all over the world, for those companies without financing support, it is more effective to adopt the model of basic salary+performance. On the one hand, it can save a lot of manpower expenditure, on the other hand, the introduction of performance can motivate employees to generate greater value. In addition, in terms of the salary of key figures, options and stocks can also be used to motivate, which can reduce the cash flow burden of the company. Reducing the expenditure on basic salary can also reduce the company's expenditure on social security. Through the irregular payment of performance and bonuses, it can not only motivate employees, but also effectively avoid relevant taxes.
6. Keep the habit of keeping accounts
The financial accounts involved in the initial stage of starting a business are very confusing, which is a problem that startups will encounter. However, a clear account book can record the ins and outs of each fund. At the summary meeting, it can be used as an important basis for the entrepreneurial team to carry out financial analysis: you can know where each sum of money is spent, whether it is worth it or not, and whether it is necessary.
7. Be careful when spending money on marketing advertisements.
In order to promote their products in a short time and see the promotion effect, entrepreneurial teams often go to hospitals in disorder and invest a lot of money in marketing. But as everyone knows, these investments are like a dragonfly in the vast market, and even the thunder can't be played. Generally speaking, in terms of online marketing, the cost of each piece of information is more than 1000 yuan through cooperation with some large companies such as WeChat and Weibo. Traditional media, such as broadcasting, cost more than 10 thousand yuan a week, which is not a small expense for startups. Therefore, startups need to be cautious when choosing promotion channels. Have a clear expectation of the input and output of expenses, and don't think that throwing money will have an effect. If you put all your eggs in one basket, give it a try and you may end up wasting it here.