What influence does the iron fist policy of China Football Association have on the development of professional football?

65438+February 65438+April afternoon in Shanghai, it is expected that the special governance meeting of the 2020 China Football Professional League will end in about 1.5 hours. After the China Football Association announced the new version of "Limited Investment for Domestic Professional Clubs and Limited Salary for Professional Players" as promised, the chairman of the association, Chen Haoyuan, firmly expressed the determination of the China Football Association to resolutely implement various governance measures in front of media reporters. Regardless of whether the new regulations are implemented from top to bottom, China Football Association and various clubs have formed the greatest common denominator on the issue of domestic professional football comprehensively attacking Jinyuan football, removing bubbles and rejecting false prosperity. The standardized professional football in China will usher in a new era full of difficulties, challenges and irrational development.

Chen Qinyuan

On the afternoon of June 5438+February 65438+April, most of the domestic third-level professional league bosses who appeared at the special governance meeting of the 2020 China Football Professional League arrived at the meeting place shortly before the meeting, and most of them also booked air tickets and high-speed rail tickets to leave Shanghai that day. In the next three seasons, the introduction of rules and regulations for limiting investment and salary of professional league clubs at all levels is not insignificant, just because each family has mastered the contents of the plan through internal communication, media reports and other channels, so the significance of their trip may be to cooperate with the China Football Association to fulfill the rules and regulations release procedures. This just reflects from one side that the promulgation and implementation of the new regulations of "limited investment and limited salary" is force majeure.

What is the biggest "highlight" of this Shanghai conference? Then the answer given by both the club representatives and the invited media representatives will be the "concluding speech" of China Football Association President Chen Luoyuan. Chen Xiaoyuan first used four "concerns" to interpret the great significance of the implementation of the new rules, the logical relationship between the "golden stick" that stifles China football and the inevitable governance of domestic professional football. The data of the Super League is even 10 times that of the top league clubs in Japan and South Korea, and the player's salary standard is clearly visible. It is no exaggeration for Chen Haoyuan to describe it as "shocking".

Of course, the focus of Chen Xiaoyuan's speech is not to repeat all kinds of truths, but to show the urgent position of China Football Association in governing domestic professional football based on facts. Attentive media people noticed some statements made by Chen Xiaoyuan during the meeting. For example, he defined the high investment of relevant clubs as "unsustainable harmful behavior that violates the laws of market and value". For example, he lamented, "Everyone is still awake, is their conscience dead?" .

Chen Yuyuan, who was surrounded by media reporters after the meeting, also firmly said, "If you are not the chairman, you won't do it again." This statement undoubtedly poses a great shock to those clubs or individuals who have the luck of "obeying the rules and not obeying the rules". Most people who are familiar with the work style will say "Chen dares to speak". However, on the issue of implementing the policy of "limiting investment and salary", Chen Yiyuan not only dared to say, but also really dared to do it. Judging from the contents of the published scheme, China Football Association has really made great efforts in the implementation and supervision of the rules. For various possible violations of discipline, unprecedented strict and meticulous punishment measures have also been introduced. For example, clubs that exceed the standard investment face heavy penalties of deducting up to 24 league points or even canceling their registration qualifications. For another example, players face a two-year ban for personal violations.

In the view of the delegates, the biggest "killer" of China Football Association's current governance work is undoubtedly "requiring all clubs to submit annual financial statements to China Football Association" mentioned by Chen Luoyuan. It is understood that the China Football Association has introduced strong supervision measures in the implementation of this rule, in view of all kinds of chaos such as the "Yin-Yang contract" that has polluted the domestic professional football environment and destroyed the league competition order for many years. As the actual leaders of the preparatory working group of the future domestic professional league Council (league), Huang Shenghua, the current chairman of Guangzhou R&F Club, and Liu Jun, the former professional manager of Jiangsu Shuntian Club, combined with their own work experience, joined hands with representatives of industry and commerce, law and finance to brainstorm for the introduction of the governance plan, and blocked the loopholes in the rules to the maximum extent.

China Football Association foresaw the "discomfort" brought by the implementation of the rules to clubs and players, but the attitude of the association was extremely firm. To this end, Chen Luoyuan issued a solemn warning, "Don't play' edge ball'; Once clubs and individuals violate the rules, no matter how big their reputations and brands are, they will be punished mercilessly and will never do it again. Players who don't enforce the rules are not needed. " This not only shows the zero-tolerance attitude of China Football Association and its individuals to all kinds of violations, but also shows the firm position of "governing professional football, eliminating the football bubble in Jinyuan and never leaving a retreat".

China Football Association is not the only one to crack down on "Jinyuan Football". In fact, before the introduction of the new regulations, the China Football Association had clearly understood the situation and pressure faced by professional leagues at all levels in China through a lot of research. At the Shanghai meeting, some club representatives, including Super League Hebei Huaxia Happiness and Zhongjia Kunshan FC, expressed their support for the China Football Association to implement the rule of "limited investment and limited salary". At the end of his speech, Li Jun, general manager of Huaxia Happiness Club, said, "You must insist, I hope everyone will still be at the meeting next year …", but a sentence that sounded like a joke touched the pain point of domestic professional clubs. In fact, "investment returns to rationality" has long been the aspiration of the club itself, and "energy saving and burden reduction" is widely expected. They naturally have no reason to "play the devil's advocate" with the China Football Association.

Almost at the same time that Chen Xiaoyuan finished his concluding remarks, four clubs and teams in the Super League, which have finished the AFC Champions League this season, respectively embarked on the journey of returning to China. In a sense, AFC Champions League is a mirror reflecting the development status and quality of professional football in China. In this season's AFC Champions League, the performance of China-Russia Guoan team was eye-catching, but it was still blocked by South Korea's Ulsan Hyundai team without big foreign aid. Among the other three teams, Evergrande and Shenhua failed to qualify for the group and stopped in the first round of the knockout round in Shanghai. In the face of Japan, South Korea and Australia, which played as substitutes and young players, they showed little advantage. To be exact, the most critical factor affecting the success or failure of club teams in various countries is still the strength of their local players. How do China players compare with Japanese and Korean players? The answer lies in the game. If the super league giants known as "high match" are repeatedly vulnerable on the AFC Champions League stage, then naturally someone will ask, "Is it too much for local players to get an annual salary of 5 million?"

Yi Liu

The Associated Press paid special attention to the new policy of "Limited Investment and Limited Salary" with the theme of "China (professional football) limited salary promotes the long-term sustainable development of professional football clubs and leagues" launched by China Football Association on February 65438, Beijing time. The article quoted Liu Yi, secretary general of China Football Association, as saying, "Everyone realizes that this (Jinyuan football) is unsustainable. This bubble will definitely burst. " Forbes magazine also commented in a special report that "one of the reasons why the Chinese Super League has attracted international attention in recent years is the club's unrestrained spending on international stars. But next season, the Super League club will have to abide by the new salary cap. "

It is not difficult to see that the China Football Association has been consistent with all parties including the club on the issue of governing the domestic professional football environment, and this move has also been widely supported by public opinion. "Combating Jinyuan football, defoaming and stopping the false prosperity of professional football" has become one of the action guides for the development of professional football in China.