China Chongqing Department Store Co., Ltd.

Since the 1993 shareholding system reform, Chongqing has adhered to the strategic policy of "expanding the main business, promoting the two wings, diversified models and chain development" and the development principle of "synchronizing reform and management, paying equal attention to development and efficiency". On the one hand, do a good job in establishing and perfecting the chain system model, implement the adjustment and integration of department stores, supermarkets and electrical appliances resources, adjust and straighten out the organizational structure of the company, strengthen the construction of headquarters, and initially form an independent format. On the other hand, the construction of market expansion network, with the main city of Chongqing as the core, the Yangtze River and the expressway as the main axis, extends to all districts, cities, counties and surrounding provinces and regions of Chongqing, infiltrates the first and second business districts of Chongqing through multiple channels and formats, and rapidly expands the third business district of Chongqing. At the beginning of 2006, Chongbai Zunyi Shopping Mall was successfully opened in Zunyi City, Guizhou Province, which indicates that Baizheng is accelerating the pace of chain expansion of the western market. From 200/kloc-0 to 2006, the company's sales increased from 3 billion yuan to 5.8 billion yuan, profits increased to 1 billion yuan, and assets reached194 million yuan. At present, the company has opened 25 department stores, 45 supermarket stores and 265,438+0 electrical appliances stores in 24 districts and counties in Chongqing, Zunyi, Guizhou, Guang 'an and Vu Thang, with a business area of over 540,000 square meters and more than 30,000 employees. In 2006, the company successfully completed the share-trading reform, which provided strong support and guarantee for the further development of Chongqing Branch.