Author: Theodini
Translator: Lv Jia
brief Introduction of the content
★ The most important persuasion book ever!
[Fresh listing: influence 2 (the second must-read for comprehensively enhancing influence)]
★ Global sales have exceeded 350,000 copies.
★ The cited rate is the highest among social psychologists today.
★ The most important book about persuasiveness ever.
★ One of the 75 most intelligent books selected by Fortune Magazine.
★ Interpretation of famous marketing expert Sun Luhong
★ General analysis of the most complex and powerful weapons in human history.
Causes of learning influence
"If I can convince others, I can turn the universe."
? -Friedrich Douglas (/kloc-a famous African-American leader in the 0/9th century, before the feminist movement)
"Some people clearly know where the weapons of influence are, but they often skillfully control these weapons to achieve their goals. They wander around the society, eager for everyone to act according to their own will, and they always get what they want. In fact, the secret of their success is to know how to make demands and how to arm themselves with influential weapons around them. It is not difficult to use these weapons, and sometimes you just need to choose the right word to do it. But this word must be related to powerful psychological principles, which can put "automatic playing tapes" into people's bodies. I believe that people will soon know how to benefit from the mechanical reaction of others to these principles. "
? Siodini, Robert
"Influence and persuasion are the ultimate power beyond all money, violence, privilege and technology."
? Influence and convince the master Napoleon Yang Ting.
"When we ask others for help, if we can give a reason, we will be more likely to get help from others. There is a simple reason. People just like to do what they do. "
? Siodini, Robert
"Insight into human desire is the essence of all influence and persuasion. Desire is the original motive force of all human activities. Life is a process of persuasion, and people's desires must be continued through persuasion. Persuasion is the shortcut to fame, and fame means everything: money, power, women and immortality! " ?
? -convince the famous founder, convince the ultimate coach to get rich, and convince the research expert Napoleon Yang Ting.
Have a look, this book has what you want. You can buy this book and search Baidu Library for ppt introduction of this book. I hope you can learn something!