The company registered the "delicious" trademark at 1989. As the main brand of enterprises, it is homophonic with English "Delicious". This translation is not only consistent with the pronunciation of "delicious", but also shows the characteristics of delicious and healthy food. It is a typical combination of Chinese and foreign trademarks, which expresses rich connotations while spreading literal meaning and product quality. As the name implies, "Delices" has benefited from Sri Lanka as well as here. Its cultural connotation lies in that the development of enterprises is conducive to the party's rural reform and policy of enriching the people; It is conducive to adhering to the development direction of deep processing of agricultural and sideline products and integration of trade, industry and agriculture; Benefit from the support of all sectors of society; Conducive to leading the trend of high-quality products and consumers' love; Conducive to the efforts and dedication of all employees. Therefore, the enterprise adheres to the original intention of "benefiting from Sri Lanka and returning to Sri Lanka", creating the safest and most nutritious meat food for consumers and providing the most permanent and broad development platform for participants.
Cultural system with "six ones" as the core
After 20 years of development, Delis has established a corporate culture system with "six ones" as the core, "educating people" as the soul, "innovation" as the support and "self-discipline" as the means.
The essence of "six ones"
A survival concept, gratitude, a purpose, strengthening the physique of Chinese people, improving the quality of the nation, a spirit of diligence, enterprising, unity and loyalty, a standard, all statements and actions conducive to the construction and development of the company are correct; All statements and actions that are not conducive to the construction and development of the company are wrong. A factory training is diligent and enterprising, seeing Si Qi, United and loyal, trustworthy; Economic society, people-oriented, benevolence, courtesy, wisdom, not bullying the sky. When a factory rules make money, it is necessary to figure out how to make more money before making money; When spending money, think about how to save a penny and spend it again; Raw materials of the same quality should be cheap; The price should be of good quality; There is a difference between price and quality. Pay a high price for good quality. Every penny of customers is accumulated by sweat, and they don't earn a penny; The higher the product price, the more balanced it is! Worthless things, not a penny more! Delis only earns conscience money! Customers are food and clothing parents, ignoring customers is a black sheep; Quality is the life of an enterprise. Ignoring quality is suicide! Cultivating people is the core of dawlish's development and the starting point and mission concept of all work. Delis is "tree-based" and advocates conscious self-management. If you can go to heaven, Delis will build you a ladder to heaven. Innovation is the soul of dawlish people. Delis establishes and perfects the whole staff innovation system, promotes the development of food science and technology and consumption concept, continuously taps the potential consumption demand, and innovates and guides the high-tech consumption fashion. Honesty is the foundation of dawlish's development. Delis is committed to real high-end meat products, real management, real life and real enterprises, and constantly improves the enterprise credit system with credit, quality and service as the main body. Self-discipline is a measure. An important principle of dawlish culture is self-discipline and self-management.