Development course of herbal spices

Herbal snacks adhere to the tenet of "let more people eat more healthy food", constantly accelerate the pace of building innovative independent brands and build core competitiveness, and the comprehensive economic strength of enterprises has been rapidly improved.

2003 - 2009

In 2003, the first herbal dessert shop was established.

In 2005, 16 herbal leisure snack shop was established, and the herbal flavor trademark was successfully registered.

Hangzhou Holmes Food Co., Ltd. was established in 2007, focusing on product development and production.

In May 2008, Zhejiang Charity Network donated money for the Wenchuan earthquake.

In June 2008, 1 TV station made a special report on Hangzhou, Zhejiang Province.

From June, 5438 to February, 2008, Pan 'an TV Station and Pan 'an Newspaper reported that send warm was a lonely old man.

Hangzhou Baicaowei Food Co., Ltd. was established in 2008, and the company is headquartered in Hangzhou, a beautiful paradise for learning Chinese characters.

In April 2009, Zhejiang Jinhua TV reported that Baicaowei fully funded the leukemia donation party of Zhejiang Normal University.

In August 2009, Zhejiang Chain Store made a special report.

From June 5438 to 10, 2009, Zhejiang Pan 'an TV Station.

From June 5438 to February 2009, send warm, a lonely old man, was reported by Pan 'an TV, Pan 'an Daily and Zhejiang Old Annual.

In 2009, Hangzhou Baicaowei Food Co., Ltd. was renamed as Hangzhou Baicaowei Enterprise Management Consulting Co., Ltd., focusing on brand maintenance and promotion, packaging graphic design, marketing planning and promotion, and chain operation. There were 62 new stores in that year, and the total number of stores reached 100.

20 10

20 10 Hangzhou baicaowei enterprise management co., ltd was officially approved by the Ministry of commerce as a franchise enterprise in China.

2010 65438+February 6, at the invitation of Alibaba, officially settled in Taobao Mall, and the "Baicaowei Flagship Store" was put into business, which started the e-commerce process.

20 1 1

20 1 1 Hangzhou Wang Hong e-commerce co., ltd was established in February, focusing on the e-commerce market.

On 20th11March18th, the order of Taobao Mall exceeded 15000, and the daily sales exceeded 500,000, ranking first in the food category of Taobao Mall.

20 1 1 On May 28th, the company won the first venture capital100000.

2011June 13 officially settled in QQ Mall at the invitation of Tencent, and the flagship store of Baicaowei QQ Mall opened.

20 12

On March 20 12, at the invitation of 1 store, the store officially settled in 1 store, and Baicaowei 1 store was put into business, and the store sales exceeded 1 10,000 in that month.

201April 2 1 baicaowei's first customer meeting was successfully held in Jia Wei hotel, Jiang Ge, Hangzhou. More than 30 members from all over the country actively attended the meeting.

On May 20th125th/KLOC-0, the flagship store of Baicaowei JD.COM Mall opened.

2065438+On May 29th, 2002, the founder and CEO of Baicaowei attended the China Chain Store Summit and the President Forum of North-South Chain Enterprises. At the same time, Baicaowei won the Golden Kirin Award of China Chain Store as the most growing brand.

On July 25th, 20 12, Baicaowei was born. After 72 hours of intense shooting and production, the first work "Herbs Come on 20 12 London Olympics" was launched on the 28th.

20 12 On July 30th, Baicaowei went to Anhui to attend the second executive board meeting of the second session of Zhejiang Chain Store & Franchise Association on 20 12.

On August 2012 14, the two-day and one-night special training camp in Qiancaowei Lake was successfully concluded.

20 12 On September 4th, Baicaowei Amazon flagship store was put into operation.

September, 2065438+02 17 The first magazine of Baicaowei be&; The inaugural issue of Cheery Yue was published, and the Mid-Autumn Festival mooncake delivery activity was launched at the same time, with a free mooncake worth more than 300,000 yuan.

20 12 On September 26th, Hangzhou Daodao Technology Co., Ltd., a subsidiary of Baicaowei, was established with a registered capital of 5 million yuan. The establishment of Taodao will provide strong technical support for the e-commerce team!

201210 June 13, Baicaowei Dangdang flagship store was put into operation.

2012165438+18 October, Baicaowei Operation Center moved from Singapore Industrial Park to Hangzhou Hi-tech Incubation Park, which opened a new development course for the company.

2012165438+1October1kloc-0/,Tmall's double eleven promotion exceeded 5 million on the same day, ranking third in the food category at present.

On 2012165438+1October 14, Baicaowei signed a strategic cooperation agreement with Zhejiang Media College, and the solicitation of "Baicaowei" contest began. Baicaowei will provide 500,000 yuan for this activity!

20 12, 12, February 6th, the second anniversary of Baicaowei, Be &;; Yueyue's second anniversary special issue was launched.

20 13

20 13 1.7 Be &; Yueyue e-magazine launched

20 13 February, Xu Shaoxiong, a Hong Kong TVB movie star, became the spokesperson of Baicaowei.

201March14th, Long Anding, former vice governor of Zhejiang Province and vice chairman of CPPCC, and his wife and his party visited the company.

20 13 From March 22nd to 27th, Baicaowei participated in the 88th Chengdu Spring Sugar and Wine Party.

20 13, 16, the founder and CEO of Baicaowei, as the representative of Xiasha's entrepreneurship, was reported by qianjiang evening news.

On April 7th, 2065438, the company set up "New Product Evaluation Group" and "Arrival Product Evaluation Group" to check the product selection and arrival situation for consumers.

On April 22, 20 13, the company organized a donation activity for the Ya 'an earthquake, and donated RMB 1 1955 within two days, all of which were donated to the disaster area through the One Foundation.

In May of 20 13, a hundred herbs celebrated the anniversary of 10.

On July 27th, 20 13, the mid-year launch conference and brand launch conference of Baicaowei 20 13 "Summing up, Upgrading and Surpassing Dreams" was held grandly in Jia Wei Hotel, Jiang Ge, Hangzhou.

August 20 13, Baicaowei became one of the internal testing merchants of Sina Weibo Taobao version.

On 20 13 10, baicaowei and shentong express reached a strategic cooperation and became the first big merchant to settle in shentong.