2. Nature Hall Nature Hall is a brand of Jialan Group Co., Ltd., which was founded on 200 1. Its main business is the production of cosmetics and skin care products, and it is also one of the enterprises that have won the honor of well-known trademarks in China.
3. One Leaf One Leaf is the brand of Shanghai Shangmei Cosmetics Co., Ltd., which was established on 20 14. It belongs to a new domestic skin care brand. The company is committed to directly extracting plant extracts, reducing the damage to the skin and providing solutions for young people's scientific skin care.
4. Yuze Yuze is a cosmeceutical brand jointly developed by shanghai jahwa United Stock Company and Shanghai Ruijin Hospital. From the medical point of view, we seek ways to ensure the skin safety of Chinese people.
From beginning to end, just like all the meanings of its name itself, it pays attention to the foundation of skin, and the main product is about the damaged skin barrier.
6. Meijiajing Meijiajing is also a product of shanghai jahwa United Co., Ltd. and one of the famous trademark winners in China. Since the 1960s, it has been produced with high quality and low price, and high cost performance. It has been active in our sight since childhood.
7. Yumeijing Yumeijing is also a well-known brand when we were young. Children's cream is especially famous. Until now, I still buy a bottle of Yumeijing cream every winter.
8. At the same time of skin care, we can't ignore the cleanliness of the skin. Only by cleaning can the skin better absorb the essence of skin care products, and our skin care work can be considered successful.
9. Mojia Mojia is a mask brand under Shanghai Yuemu Cosmetics Co., Ltd., which specializes in various masks, foot molds and pleura.
10. Half acre flower field is the core brand of Jinan Junzi Rose Products Development Co., Ltd., focusing on naturalism in the field of human body.
1 l' oré al 2 Avon 3 Marika 4 Shiseido/Aubrey 5 Olay 6 Little Nurse 7 Keli Keli/Neutrogena 8 Dabao 9 Ding Jiayi 10 Longrich.
First place, little red elephant,
If divided by subdivision and positioning, red elephants should belong to maternal and child care products.
But it also owns Kans and Ye Yi, both of which are sub-brands of Shangmei.
Second place, perfect diary
Third place, Lin Qingxuan, with RB index of 690.9.
As a domestic high-end skin care brand, Lin Qingxuan completed several hundred million yuan of Series A financing at the end of June last year.
The lead investor is Heiner Asia Venture Capital SIG, and the lead investor is Daodao Fund, Country Garden Venture Capital and other institutions.
Lin Qingxuan brought her new category "camellia moisturizing oil", which has the skin care effect of "strong repair and anti-aging"
Fourth place, Meisu Meisu,
Samui Meisu is a brand owned by Galand Group, and Galand also owns naturalistic brand Nature Hall, sensitive skin care expert Plant Wisdom, spring and summer skin care brand, professional efficacy skin care brand, professional makeup brand COMO, and cutting-edge perfume brand.
The technology of "one bottle and one yard" was pioneered, and the product was given a unique "two-dimensional code ID card". By scanning the code, customers can realize the synchronization of points and lottery, and Pakistan can also get points and establish a double-point system. Members and BA can obtain corresponding rights and interests respectively, and can also drive BA to actively serve consumers.
Galand's investment and strength can be seen in the realization of digital and intelligent retail.
Fifth place, the mystery of New Zealand,
New Zealand mystery is a skin care brand under NZskincare Cosmetics Co., Ltd., which has been launched for 20 years.
20 14 Shanghai Youcui Biotechnology Co., Ltd. invested NZskincare as a holding company, and then pushed the brand of New Zealand Mystery to the international market dominated by China.
The brand focuses on natural skin care, on the one hand, it provides consumers with skin care products based on natural ingredients; On the other hand, relying on the scene of offline stores, we provide consumers with skin care programs and home medical beauty skin care products.
In 20 14, New Zealand Puzzle was invested by Sequoia Capital China and Shouye Capital with millions of RMB Angel Wheel, which was acquired by 1 1 last year.
Sixth place, HomeFac
The owner of HFP brand is Guangzhou Eggshell Network Technology Co., Ltd., which was established on 20 14 and located in Guangzhou.
The first on-site beauty O2O platform.
The first two rounds of financing were obtained on 20 14 and 20 15 respectively, which were mainly used for its home beauty business.
According to the network data, HFP was developed by eggshell network in cooperation with Japanese laboratories. 20 16 settled in Taobao, and settled in Tmall in August.
The target group is fashion skin care lovers who pursue a niche, and fanatics of cosmeceuticals.
Seventh place, Xiao Ya Biology.
Xiao Ya Bio is a cosmetics company, established on 20 12. It develops products around "basic line+cosmeceutical line+oral line", and the target population is 18 to 35-year-old female users.
At present, the basic skin care brand "Name of Nature", functional skin care brand "EVM" and oral beauty brand "Whiteasy" have been launched.
The name of nature is Xiao Ya's creation.
The first brand launched featured "plant extracts+no additives", including skin care products such as toner, cream and mask. The price range is from 49 yuan to 189 yuan, and the product repurchase rate is higher than 30%.
Among them, the sales volume of yeast water in the name of nature is very high, almost doubling every year.
Eighth place, Polaiya,
Polaiya, founded in 2003, landed on the A-share market from 20 165438 to 10/5 in 2007. In the development process of more than ten years, it once occupied the leading position of A-share cosmetics enterprises.
202 1 1, Polaiya ranks first in market value by virtue of its own development for many years.
As of the close of 202 1, 13, the total market value of Polaiya was 32 billion yuan, higher than.
The second place is about 3 billion yuan.
If we look at the whole A-share traditional cosmetics enterprises, the performance growth rate of Polaiya is not small, especially in the case of the overall decline of 202 1, Polaiya is one of the few cosmetics enterprises with positive growth in the A-share cosmetics market.
Ninth place, writing style
"Replenish water with Wenbiquan" is the slogan that Wenbiquan has never changed since its establishment in 2006.
The brand theme of Wen Biquan 202 1 is "Rebuilding the Brand", with the brand flagship store as the window and the explosive products throughout the year in Z era as the main axis. In 20021year, it is planned to introduce 9 new products to consumers, with an investment of 300 million yuan.
It is planned to use three years to gradually build Wen Biquan from the imprint of classic domestic products into a domestic cutting-edge that young people like, and constantly upgrade the "national hydrating brand".
Tenth place, Aubrey
Shiseido is one of the first batch of filing enterprises that passed the filing and examination of imported cosmetics for non-special purposes. After the products were sold in Beijing Friendship Store, Shiseido quickly localized its production.
The first Shiseido factory in China was completed in Beijing on 1993. In less than five years, the second factory in China settled in Zhangjiang, Pudong, and Aubrey 1994 China was born.
At present, Shiseido's brands such as oprah winfrey, Shuimiyu, za, Speiche, Bomei and Youlai have all been produced in China.
With the arrival of summer, Oprah's sunscreen has become a must-have sunscreen item when going out.
Including the top ten skin care brands +HR Helena rubinstein, the key of CPB skin, after WHOO, Guerlain Guerlain, Baique Ling Pechoin, Yayang Yang Ya, LAROCHE-POSAY la roche-posay, Yuze Dr.Yu, sisley Sisley, skin care cosmetics Xiuli, Clarins Clarins Clarins, Curél Kerun, Nature Hall CHANDO, Yi Bencao INOHERB,