1, Digital Intelligence Strategy: Sany Group regards digital intelligence as one of its three core strategies and actively promotes the digital transformation of enterprises. By introducing big data, artificial intelligence, Internet of Things and other technologies, we can improve production efficiency, reduce costs, optimize product quality and innovate business models. In all aspects of R&D, such as production, sales and service, it has achieved a high degree of intelligence and automation, which has significantly improved the competitiveness of enterprises.
2. Internationalization strategy: Sany Group is committed to becoming the world's leading construction machinery manufacturer and actively participating in international market competition. By setting up R&D, production and sales bases all over the world, we can realize localized operation and be close to the market and customers. At the same time, keep up with national policies such as the Belt and Road Initiative, seize opportunities in the international market, and expand overseas market share.
3. Industrial chain extension strategy: Sany Group continues to extend the upstream and downstream industrial chain to realize the upgrading of industry consolidation. In the procurement of raw materials and spare parts, through the establishment of strategic partnership with suppliers, optimize the supply chain and reduce costs. In product sales and after-sales service, we can improve customer satisfaction and loyalty by establishing a global sales network and improving the after-sales service system.
Company features:
1. technological innovation: Sany group has been committed to technological innovation, and its products cover many fields such as concrete machinery, excavation machinery and lifting machinery, and most of them have reached the international advanced level.
2. Internationalization strategy: Sany Group implements globalization strategy, and its products are sold to more than 50 countries and regions around the world, and production bases and sales service centers have been established in many countries.
3. Brand influence: Sany Group's brand influence is constantly improving, and its products have a high market share in the domestic market and enjoy a high reputation in the international market.
4. Talent training mechanism: Sany Group attaches great importance to the training and introduction of talents and has established a set of perfect talent training mechanism, which provides employees with broad career development space.
5. Social responsibility: Sany Group actively fulfilled its corporate social responsibility and participated in a series of social welfare activities such as earthquake relief and poverty alleviation, which won wide acclaim from the society.
Reference to the above content: Baidu Encyclopedia-Sany Group Co., Ltd.