Target is the second largest supermarket in the United States, second only to Wal-Mart. Facing the rise of e-commerce, it has also invested heavily in developing e-commerce business. At present, the monthly average flow in Target.com is1.65,438+74 million, accounting for 3.4% of the flow.
2.Etsy.com
Etsy may not be heard by many people, but it is still very famous in America. Is a website selling handicrafts online, which has gathered a large number of influential and appealing manual art designers. The model of Etsy is similar to Yi Bei or Taobao, and it can be sold in stores. At present, the monthly average traffic of manual e-commerce platform Etsy is 654.38+20.4 million, accounting for 3.5% of the traffic.
3. Wal-Mart website
Wal-Mart is the largest supermarket in the world, selling a full range of products, including high, medium and low-end products. It is the first choice for supermarket shopping and a good choice for Haitao's daily necessities. At present, the average monthly traffic of Wal-Mart's e-commerce website is 339 million, accounting for 9.8% of the traffic.
4. Buy through eBay
EBay is famous and the originator of B2C e-commerce. However, the quality of shops in Yi Bei is mixed, so we must pay more attention when choosing. Yi Bei trades through Payple. At present, the average monthly flow in Yi Bei is 81760,000, accounting for 9.8% of the flow.
5.Amazon.com
Amazon ranks first among the most popular e-commerce websites in the United States, and it is also the most valuable e-commerce website in the world. It started by selling books and videos, and then expanded to various products. At present, there are sub-stations all over the world and Amazon in China, but the prices of many products are not as good as Amazon in the United States. The average monthly traffic of this website is 65.438+0.78 billion, accounting for 54. 1%.
: e-commerce platform promotion mode:
1. Website promotion: The website is the most important network platform of the company, and all information is publicized through the website, which is the most important image of the enterprise on the network. The most important thing is the company official website.
2. Micro-blog promotion: As an enterprise in the information age, if it wants to develop in the long run, it must adapt to this information society and make itself stand among the world's enterprises with the help of information exchange tools. 2 1 century today, if you ask what is the most popular in the world today, all the answers will point to Weibo.
Third, the promotion of industry forums: regularly wandering in major industry forums. The mode of posting, posting and commenting is similar to microblog promotion. The purpose is to gain popularity in the industry quickly and let everyone remember the name of the company.
Fourth, word-of-mouth website platform promotion: word-of-mouth and shops promoted by the company can be publicized through some comment websites.
Fifth, the water army, network hype: any enterprise that wants to gain users' attention quickly can't do without network hype. This kind of water army speculation is basically risk-free. The hype of large-scale focus events takes some time to plan. Plans for later expansion will not be considered in the early stage.
Other value-added promotion of intransitive verbs: this promotion method needs to be advertised in the industry media and other popular online platforms.
References:
Baidu encyclopedia-e-commerce platform