20 1 1 This year is over half. At present, the annual goal of xx Leasing Company is far from being completed by half, leaving a very heavy task for the second half of the year. In order to ensure the realization of the business goal of 20 1 1, it is necessary to explore boldly and innovate the leasing model. The following work plan is hereby formulated.
First, do a good job in business development.
1, solve the bottleneck of car use. At present, the company only rents 15 tourist buses, 16 cars and 45 cooperative tourist buses. The scale of operation is too small to participate in the lease bidding of the government or enterprises, which affects the operation. In order to solve the business scale problem, we plan to start from two aspects in the second half of the year:
(1) Investigate the idle vehicles of long-distance brothers, apply to the group to hand them over to the leasing company for unified management, and compensate the brothers by internal assessment with reference to depreciation expenses. Use these vehicles to expand the rental market.
(2) Negotiate with automobile manufacturers to purchase cars by renting and purchasing (financing lease-lease vehicles to operate first, and give priority to purchase when the lease expires).
2. Find allies and build a cooperation platform. In order to achieve business objectives and give priority to business development, we should do a good job in the tourist season and form alliances with hotels, hotels, training institutions and travel agencies under the condition of limited direct business development ability. And expand our business through the periphery.
(1) signed cooperation agreements with 5- 10 hotels and 3-5 travel agencies in the second half of the year.
(2) Carry out strategic cooperation with 1-3 banking institutions, use bank cards to rent cars, simplify lease procedures and reduce credit risk.
(3) For government agencies or enterprises that customize car rental, trade-in is adopted to ensure the stability of rental income.
(4) Replacement of old cars by telephone, Internet, marketing, etc. is suitable for holiday personal leasing or general operating leasing.
3. Establish a customer database, and cooperate with the Information Technology Department to develop an e-commerce order system on the network platform. Record the customer's name, car grade preference, credit card number, address, company information and historical lease records, and ensure to provide customers with a unified and stable service system through the network platform to serve business development.
4. Investigate the personal car rental market, formulate membership-based rental management measures, and cultivate and develop the personal car rental market for business trips and holidays.
Second, do a good job in the market and lay a solid business foundation.
Although the chairman of Supreme Treasure Company ever claimed that car rental is an industry that can't see the ceiling, the development of car rental companies in China, including Sino-foreign joint ventures, has encountered bottlenecks, mainly due to small development scale, lack of supporting laws and regulations, high credit risk, less government support, high tax rate and heavy burden on enterprises. Faced with this difficulty, there are still some private car rental companies that are booming, because they have done a good job in the market and consolidated their business foundation.
1, market research and chain operation of online distribution. Service is not waiting, but doing. Therefore, the second half of the year is to do a good job in market research, find the right entry point, seize the beach in the right place, and find business development opportunities.
2. Strengthen media publicity: release car bodies, color pages and electronic advertisements with the convenience of the group's long-distance buses, city tour buses and taxis; Strengthen publicity by radio and outdoor advertising; Carry out strategic cooperation with hotels and guesthouses and release car rental information; Let customers know about xx lease and find xx lease.
3. Accelerate the construction of network platform. Modern enterprises have their own homepages, introducing their own development status, business advantages, business projects, e-commerce orders, contact information and complaint methods. We should use the Internet to expand our business as soon as possible.
Third, do a good job in financial services and monitoring.
1. Do a good job in market pricing: the leasing market is a transparent market, and accurate cost calculation and reasonable pricing area are conducive to business development.
2. Cost control: If the market price is transparent, controlling the cost will gain more price advantages. Reduce operating costs, reduce management costs, rationally plan the use cost of funds and tax payment time, and win profit space.
3. Budget analysis: strengthen budget management, carry out budget analysis, find problems in time, and implement rectification measures to ensure that the business track does not deviate from the ultimate goal.
Fourth, strengthen production safety. Strengthening the management of drivers' safe driving and reducing traffic accidents are the savings of production and operation and the contribution to the company's profits.
Fifth, improve human resource management.
1. Enterprise competition is, in the final analysis, talent competition and service competition provided by talents. Establish xx service brand, start with the quality of every employee, and show the work face through service training.
2. Reform performance and personnel assessment methods: introduce customer visits, business retention, business development and service quality. Quantitative assessment, and linked to work efficiency, to encourage employees to enter the market; Establish quarterly assessment, implement the system of survival of the fittest, and closely combine the annual assessment with salary increase, job training and job promotion to improve the subjective initiative of employees.
Teach you how to write a work plan.
Work plan is an important official document widely used in management activities. Organs, organizations, enterprises and institutions at all levels should make work plans and use official documents "work plans" when making arrangements and plans for the work in a certain period in advance. In fact, there are many different kinds of work plans, not only in length but also in scope. As far as the specific classification of plans is concerned, the long-term grand is planning, the short-term specific is arrangement, the complex and comprehensive is scheme, the concise summary is the main point, the in-depth and meticulous planning is imagination, which belongs to the category of planning language anyway. No matter how it is classified, the scope of the plan content is three major items: what to do, how to do it, and to what extent.
Characteristics of work plan and writing
1, planning
Planning is the most ambitious one in the plan: in terms of time, it usually takes more than three to five years; From the scope, most of them are global work or important work projects, involving a wide range; In terms of content and writing, it is often rough and general, such as the Ten-year Plan for Economic and Social Development of XX Province and the Plan for Industrial Structure Adjustment of XX Province. Planning is to make overall arrangements for the overall or long-term work, so as to clarify the direction, stimulate enthusiasm and boost morale; Compared with other planning documents, planning is directional, strategic and instructive, so its content is often more serious, scientific and feasible. This requires that the writer must first conduct in-depth investigation and careful calculation, determine the development vision and overall goal according to the development policy of the party, the state and specific units on the basis of mastering a large number of reliable materials, and then fully absorb relevant opinions, and repeatedly determine various indicators and measures through comparison, research and selection of various schemes with a scientific attitude.
Specific writing of the scheme: Because the scheme is serious, it is generally forwarded by "indicative notice", and its format consists of "title" and "text". Generally, you don't need to sign the bill or write the time. The title of planning is "four elements": unit name+time limit+content scope+"planning". For example, the economic development plan of XX province during the Eighth Five-Year Plan period. The text of the scheme is generally long, including the following aspects: (1) preface, that is, relevant background materials, that is, the reasons and reasons for making the scheme. This is the basis of planning, so we should not simply list the facts, but carefully analyze many related situations and find out their advantages and disadvantages. Only in this way can people believe that the planning objectives mentioned below are well-founded and reliable. (2) guidelines and objectives. This is the program and principle of the plan, which was put forward on the basis of the preface. So write with inspiration, firmness and strength, and outline it in refined language. (3) Main tasks, policies and measures. This is the main body and core of planning, and it is to solve the problems of "what to do" and "how to do it", so the tasks should be clearly stated and the measures should be summarized and powerful. This part of writing usually has two structures: for comprehensive planning or planning with multiple tasks, because each task is relatively independent and there are not many measures to complete it, the "parallel structure" with the task as the main line is generally adopted (the measures are put forward separately after their respective tasks); For thematic planning or planning with a single task, the "split structure" of tasks and measures is generally adopted because there are few tasks and great connections between them. (4) the end, that is, the vision and call. This part should be short, powerful and attractive.
Step 2 imagine
Imagination is the roughest one in the plan: it is preliminary in content, mostly immature ideas; In writing, it is an overview of the general and thick lines. But time is not always far away and the scope is not always grand. Generally speaking, long-term is called "imagination"; A wider range is called "conception"; If the time is not too long and the scope is not too large, it is called "thinking" or "planning"
The hypothesis is to prepare for making some plans and schemes, and it is also some preliminary ideas. The requirements for the seriousness, scientificity and feasibility of the thinking are relatively poor, because it is to prepare a formal plan or plan, either for leaders at all levels or for discussion by the masses. There is no need to think too carefully and spend too much time. As long as it is basically formed, there are often some short statements when putting forward tasks or goals. Hypothesis, like planning, is relatively principled and general in content writing, and it is impossible and unnecessary to write too detailed and specific.
The specific writing method of the idea: Because the idea is advanced, the writing requirements are not very strict, and its format is not the same: if it is for the leader to see and report to the superior, it should be more serious, and it should be submitted with the report, without signing the letter or writing the time; If it is handed over to the masses for discussion, or it is not forwarded or reported in the form of notice or report, it is necessary to sign the bill and specify the specific writing time. The title of the train of thought can be "four elements" or "three elements", or omit the unit name or time limit, or "two elements" omit the unit name and time limit, such as "preliminary idea of institutional reform" There are generally two ways to write an imaginary text. The first one is a parallel essay that only talks about goals and requirements, which is suitable for long-term "ideas" or the original idea or intention of the work plan. The second is also structured according to the format of planning, planning, scheme or arrangement, and there is only one general idea, which is suitable for preparatory planning, that is, "ideas", "ideas" or "schemes" for soliciting opinions.
Step 3 plan
Narrow-sense planning is the mildest of broad-sense work plans. This feature is that the time is generally about one year or half a year, and the scope is generally the work of a unit or an important project. Content and writing are more specific and in-depth than planning, more formal and meticulous than conception, more concise and concentrated than planning, and more broadly summarized than arrangement.
Step 4 be careless
The so-called key points are actually the summary of the plan, that is, the sorted plan, and the main contents are picked out. Generally, plans issued in the form of documents are in the form of "points".
How to write the main points: Most of the main points are the summary of an important or large work plan of the superior, which is usually issued in the form of a document, so a notice is often used as the "file header", so as long as there are two parts: the title and the body, there is no need to sign the letter and then write the time; However, there are some important points. Because of the great work involved, for the sake of solemnity, it is often necessary to indicate the name of the issuing authority and the specific issuing time under the heading. The title of the main points can be written as "four elements" or "three elements", but the writing of "three elements" should generally indicate the omitted name of the publishing organ under the title. Writing, because the content of the main points is the main points of the extraction plan, so its writing is more general, and it is not necessary to cover everything, nor to talk about specific practices, let alone make sense; There is no transition and the paragraph is not long.
Structurally speaking, most of them are parallel, which can be divided into several items from beginning to end or several major items. Major events are divided into several minor events, which can be arranged separately under each major event or in full text.
Step 5 plan
This plan is the most complicated one in the plan. Because of the complexity of some specific tasks with certain functions, it is not enough to explain the problem without comprehensive deployment, so the content of official documents is bound to be complex, generally including guiding ideology, main objectives, work priorities, implementation steps, policies and measures, specific requirements and so on.
Specific writing of the scheme: Since the scheme involves works from superiors to subordinates or involves a large area, it is generally distributed in the form of "file header", so there is no need for signature, only three parts: title, writing time and text. There are two ways to write the title of the plan: one is the "three elements" writing, which consists of three parts: the issuing authority, the planning content and the language, such as the "Five-year Development Plan of Northeast Normal University"; One is the writing of "two elements", that is, the issuing authority is omitted, but this issuing authority must be reflected in the title of the leader's "indicative notice" (file header), such as "managing the mining crisis and realizing a virtuous circle plan". Writing time, for the sake of solemnity, the writing time of the scheme is generally not omitted and should be indicated under the heading. There are generally two ways to compile the scheme text: one is the conventional way, that is, according to the guiding principles, main objectives (key points), implementation steps, policy measures and requirements, which is a relatively fixed procedure and suitable for general routine single work; The second is variable writing, that is, adding or subtracting items according to actual needs, which is suitable for special single work. But no matter which way you write it, the three items are indispensable, and the names in the actual writing can be different. For example, the main objectives are called "goals and tasks" or "goals and countermeasures", and the policy measures are called "implementation measures" or "organizational measures". In the "main goal", it is generally divided into general goal and specific goal; "Implementation steps" are generally divided into basic steps or stages and key steps, in which there are key work items; The contents of "policy measures" are generally divided into "policy guarantee", "organizational guarantee" and "specific measures".
Step 6 agree
Arrangement is the most specific format in the plan: because its work is relatively accurate and simple, it can't achieve the goal without making specific arrangements, so its content should be written in detail for people to master.
How to write the arrangement: Because the scope of the arrangement or the internal work of the unit is relatively small, there are generally two forms of issuing documents: one is that the superior arranges the work for the lower level, even if the coverage is small, it should be issued in the form of "file header". The format of "arrangement" consists of "title" and "body". On the other hand, if it is an internal work arrangement, it can also be issued directly. The format consists of three parts: title, body, signature and time. However, in any form, as an arrangement itself, there should be no addressee. If necessary, it shall be issued in the form of "document header" or in the name of "notice on arrangement". The title of the arrangement can be written in "three elements" or "two elements" (omit the name of the organization). The text of an arrangement generally consists of three parts: the beginning, the theme and the end. Some omit "end", and when the "subject" ends, the text ends. The "beginning" is similar to the beginning of the plan, either stating the basis or summarizing it concisely. "Subject" is the core of the text, which generally includes tasks, requirements, steps and measures. Structurally, it can be written according to these four aspects; You can also combine tasks and requirements and write steps and measures together; You can also write the general task first and then write the specific tasks one by one in chronological order. Each task has its own requirements and measures, depending on the nature and specific content of the work. However, regardless of its structure, its tasks should be specific, its requirements should be clear and its measures should be appropriate.
The scheme and arrangement are similar, that is, the writing theme is a single job, that is, only one job is deployed and arranged.
This is also the fundamental difference between scheme, arrangement and planning, assumption, plan and main points. However, there are also differences in the content scope between the two: the content scope of the scheme is applicable to the work of the superior to the subordinate or involves a large area, while the content scope of the arrangement is applicable to the work within the unit or involves a small area, such as the work arrangement of family planning in XX City. There is also a more general way to write plans and arrangements, called "opinions", for the lower levels to grasp flexibly when implementing them: most plans are called "implementation opinions", such as "implementation opinions on socialist spiritual civilization construction during the seventh five-year plan period in XX city"; Arrangements are often referred to as "arrangement opinions", such as "arrangement opinions of XXX system on carrying out activities of increasing income and reducing expenditure". What needs to be explained here is that some organizations also refer to individual work plans within their own units or with narrow coverage as "plans", which is inappropriate, because these works are relatively close, specific and uncomplicated, as long as "arrangements" are enough, and if they are more principled, they can be called "arrangement opinions".
The method of writing a good work plan
Writing a good plan may be a difficult thing in official document writing. Because this is not only a matter of written expression, but also an organizational arrangement involving specific work and business, which requires long-term vision and leadership. This kind of writing is the embodiment of a person's comprehensive ability. But there are also some rules in writing. The writer should first distinguish what kind of planning content belongs to and which specific planning is suitable for expression, so as to determine the specific language, that is, planning, imagination, planning, key points, scheme and arrangement. Then, write according to the specific content and language writing requirements. If it is a long-term and wide-ranging plan, we should use "planning". Because the plan doesn't need to be too detailed, as long as it can play a clear direction, inspire people and stimulate enthusiasm, it will be almost the same. Of course, this does not mean that planning can be unrealistic; But the actual problem of planning is actually only a rough problem. If it is a preliminary and immature scheme, it is necessary to use "imagination". Because the idea is to prepare for the scheme, it is not necessary to write in detail or even well, as long as you can write a general "idea" or idea. But this does not mean that ideas can be scribbled, but that it pays more attention to "thinking", that is, there must be breakthroughs and innovations. If the content of the plan is a certain work, it is generally used as "scheme" or "arrangement", while the more complicated work items are used as "scheme" and the simpler work items are used as "arrangement". Because the plan and arrangement must be written in detail (or comprehensive or specific), otherwise the work cannot be carried out. Of course, if you think there is room for lower-level implementation, this plan can be turned into "implementation opinions" and this arrangement can also be turned into "arrangement opinions". If the content of the plan is neither a single work nor grand, then the real "plan" should be used. Because the narrow plan is the mildest one in the broad plan. Of course, if you just want to publish a summary of the plan, you can write it in the "main points".
Matters needing attention in writing work plan
No matter what kind of scheme, we must pay attention to the following five principles in writing: First, the principle of being responsible for the world. We must resolutely implement the relevant principles and policies of the party and the state and the spirit of instructions from superiors, and oppose selfish departmentalism. Second, practical principles. We should formulate goals, tasks and standards according to the actual situation, and we should neither stick to the rules nor rush headlong into it. Even if it is a planning idea, we must ensure that it is feasible, basically achievable, with clear goals, feasible measures and requirements. Third, the principle of brainstorming. It is necessary to conduct in-depth investigation and study, listen to the opinions of the masses extensively, learn from others' strengths and oppose subjectivism. Fourth, the principle of highlighting key points. It is necessary to prioritize, highlight the key points, and cover the area with points, instead of grasping the eyebrows and beards. Fifth, the principle of nip in the bud. It is necessary to foresee possible deviations and possible failures in implementation and take necessary preventive or supplementary measures.